Rents Slashed on Coney Island to Attract Local Business

In the aftermath of Hurricane Sandy, an attempt to attract Brooklyn-based businesses to Coney Island.

coney islandIn an effort to help attract local businesses to Coney Island, a real estate company is offering reduced rents in a brand new building for the summer of 2013.

Thor Equities CEO Joe Sitt today announced that his company would be “slashing rents” at their brand new Brooklyn building, located on Surf Avenue. This move is in an effort to recruit local businesses to Coney Island.

“Coney Island’s popularity has reached record proportions, but we can never forget what got us here – local, ahead-of-their-time business owners who brought flair, hipness and edge to the People’s Playground,” Sitt said in a printed statement. “While it is wonderful that national chains are now coming to Coney, providing needed jobs and year-round revenue to the community, we must always remember the history of this iconic neighborhood.”

Thor Equities will work with the Brooklyn Chamber of Commerce to recruit Brooklyn-based small and local businesses to the new building at 1232 Surf Avenue, where they’ll join national chains like Applebees, Johnny Rockets and Grimaldis that have already signed multi-year leases to operate in the building.

“This program is especially important in the aftermath of Hurricane Sandy and will go a long way in making sure that Coney Island remains a vibrant neighborhood and tourist attraction as well as a place where small businesses can thrive and Brooklynites can get jobs,” said Sitt.

Source: Thor Equities

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