Tag Archives: #BlackTwitter

TWITTER:   I know that this is probably an obvious one, but how do you really engage with Twitter? Do you use it as a personal tool to connect with others? Promote your business? Both? Do you need a personal and business account? I would say, it all depends. I have one account for me personally, which I also use professionally. When my new book, Chasing Youth Culture And Getting It Right, is published in April, I will be using another account for book tweets only. I want to make sure that those messages go to people who want data on youth marketing specifically. So the moral of this story is, know your target market. Your tweets will have a greater impact if you’re really focused on who you’re trying to reach.

SXSW 2012: The Power of ‘Black Twitter’

Kimberly Ellis, commonly known as Dr. Goddess, explains why black people are more than mainstream’s view of “Black Twitter”

In her SXSW panel discussion, “The Bombastic Brilliance of Black Twitter,” Kimberly C. Ellis set…

By Marcia Wade Talbert

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