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Tag Archives: public relations

How to Use Social Media To Offer Savvy Customer Service

Incorporate a strategy that includes more than promotion and distribution

Given the enormous power of social media, there’s virtually no excuse not to create impeccable…

By Courtney Herring

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When Branding Goes Wrong: Texas Women Name PR Firm ‘Strange Fruit’

PR firm chooses to change name and apologizes

Two businesswomen named Texas PR firm Strange Fruit, causing backlash via social media in the…

By Essence Gant

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8 Vital Components of a Winning Entrepreneur’s Pitch

How to create a great pitch deck to raise capital

In terms of raising capital and support for your business, the proof is in the…

By Carolyn M. Brown

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10 Career-Building Tips For Aspiring Publicists

PR professional Kandis Knight offers advice to rookies

Kandis Knight, the knowledgeable publicist, offers some tools and tips for any aspiring PR personality…

By Kevin L. Clark (@KevitoClark)

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4 Secrets For Getting Media Coverage for Your Business

Try this strategy to get the publicity your enterprise deserves

This strategy will help your business get the media coverage you deserve and make publicity…

By Nicole Cober, Esq.

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New Online Tool For Entrepreneurs With Limited Marketing Resources

Localist integrates social media with calendar and events Web content

Localist, an interactive online calendaring platform, recently launched its ‘Localist Simple’ plan geared toward entrepreneurs…

By Carolyn M. Brown

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suzan mcdowell and president obama

Entrepreneur of the Week: PR Expert Suzan McDowell Takes Miami by Storm

McDowell discusses the growing success of her agency, how her Jamaican heritage has impacted her professional career and evolving the challenges of entrepreneurship

BlackEnterprise.com caught up with McDowell to talk about the success of her agency

By Kimberly Wilson

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PR Expert Karen Taylor Bass Talks Public Relations on a Small Budget

You don't have to spend much to get some good PR

Karen Taylor Bass explains how to accomplish good PR on a shoestring budget

By Sasha King

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Cool Jobs: PR Executive-Turned-Blogger Finds Success in Merging Both Passions

Michelle Matthews-Alexander blends marketing savvy with writing platform

Along with her corporate communications career success, Michelle Matthews-Alexander’s balances a passion for blogging.

By Kimberly Wilson

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Email Tips: 5 Ways to Get Successful Professionals to Respond

Switch up your communications game today

No luck getting through to the VIPs of your industry? Switch your communication game up…

By Janell Hazelwood

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PR Power Woman Talks Hard-Knock Start and the Power of Purpose

Elvira Guzman's tips on professional branding and overcoming obstacles

Spending her teen years with parents incarcerated, Elvira Guzman was able to overcome and find…

By Janell Hazelwood

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Ignoring Status Quo: 4 Young Professionals Dish On Finding Success

They followed their dreams and passions straight to the bank

While the idea of making your dreams a reality might seem scary, be inspired by…

By Courtney Connley

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Cool Jobs: GM Exec Takes Three-Pronged Approach to Rebuilding Brand

Communications professional mixes grassroots with digital engagement

A key executive at General Motors, Jocelyn K. Allen incorporates community work with solid strategy…

By Gil Robertson

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UBR Spotlight: FUSE Advertising CEO Clifford Franklin

More on the entrepreneurs, business strategies and economic news on The Urban Business Roundtable

This week on The Urban Business Roundtable: Clifford Franklin, the president and CEO of FUSE,…

By Alfred Edmond, Jr.

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How to Get Put On in the Music Industry — And Avoid the Trash Bin

Entrepreneur and reality star Yandy Smith talks do's and don'ts of brand marketing

Music entrepreneur and Love & Hip Hop star Yandy Smith gives tips on how to…

By Yandy Smith

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UBR Spotlight: Wykesha Hayes Gives Kids Keeys2Success

More on the entrepreneurs, business strategies and economic news on The Urban Business Roundtable

This week on The Urban Business Roundtable: Wykesha Hayes, the founder and CEO of Keey2Kids,…

By Alfred Edmond, Jr.

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Black Music Month Power Player: Chris Chambers, The Publicist

By all accounts, publicity juggernaut Chris Chambers has an enviable career.
As the owner of The…

By Tomika Anderson

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Former Black Enterprise Intern to Appear on The Apprentice, Part 3

Kelly Smith Beaty gets cast on Donald Trumps original televised entrepreneurial competition

Part 3 of our interview with Kelly Beaty, a 30-year-old public relations rep and former…

By Sonja Mack

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Former Black Enterprise Intern to Appear on The Apprentice, Part 2

Kelly Smith Beaty gets cast on Donald Trumps original televised entrepreneurial competition

Part 2 of our interview with Kelly Beaty, a 30-year-old public relations rep and former…

By Sonja Mack

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Former Black Enterprise Intern to Appear on The Apprentice

Kelly Smith Beaty gets cast on Donald Trumps original televised entrepreneurial competition

You prepare yourself for the professional path you want to take in life, but you…

By Sonja Mack

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How To

Equifax hack

After 143 Million Left Vulnerable by Equifax Hack, Here’s What You Can Do

The Equifax hack could be the largest data theft involving Social Security numbers, which is…

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JavaScript Developer

How She Became a Full Stack JavaScript Developer In 5 Intensive Months

My biggest lesson learned was overcoming limitations I had put on myself regarding what I…

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