Tag Archives: Super Bowl

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Is There Another Pepsi Commercial in the Works for Beyonce?

If true, this will mark the 5th commercial for the singer

If true, this will mark the 5th commercial for the singer

By Cedric 'Big Ced' Thornton

Posted: October 29, 2012 Tags: , , ,
Beyonce will perform at Super Bowl XLVII.

Beyonce to Perform Super Bowl XLVII Halftime Show

Superdome to get a super performace at XLVII

Superdome to get a super performance.

By Darren Sands

Posted: October 16, 2012 Tags: ,
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Opinion: Did Black America Turn Its Back on Roland Martin?

Culture critic Raynard Jackson chimes in on GLAAD's calling for the CNN personality's dismissal for controversial tweets

After CNN personality Roland Martin’s homophobic tweets, GLAAD asked for his firing, critics feel Black…

By Raynard Jackson

Posted: February 10, 2012 Tags: , , , , , , , , , , , , , , , ,
For last night's Super Bowl XLVI, millions gathered to watch with excitement --- and for some, disappointment --- as the New York Giants took home the victory. Each team combined skill, strategy, and deliberate action to capture the NFL's top win, a career-defining moment for both sides to reflect on what was done well and what could be improved for next season. All of these elements exist in today's competitive business world, with everyday professionals applying brain and brawn to achieve career wins. Female professionals can take major cues from the men on the field --- and in the C-suite. Jocelyn Giangrande, career coach and author of What’s In Your Sandwich? 10 Surefire Ingredients for Career Success (SASHE, L.L.C; $18.95), offers four lessons women can learn from the Super Bowl to step out of the cheerleader sidelines and into championship gains.

Four Lessons Women of Power Can Learn from the Super Bowl

Develop a healthy competitive attitude to become a top player in the game

Four lessons women can learn from the Super Bowl to make professional career wins of…

By BlackEnterprise.com

Posted: February 6, 2012 Tags: , , , , , , , , , , , , , , , , , , , ,
In 1992, the average cost per 30 seconds for a Super Bowl ad was $850,000, and now that number has more than quadrupled. With an average increase of $100,000 per year, the NFL has stated that 2012’s average cost per 30 seconds of airtime for America’s largest annual sporting event is $3.5 million. As Chrysler took the title of the most expensive Super Bowl commercial to air in the history of the event last year with its two-minute spot, audiences everywhere are left to wonder if any brand will ever supersede the car company’s “Imported From Detroit” ad. While some brands have been said to spend $4 million for a half-minute spot this year, only time will tell. As the New York Giants win of Super Bowl XLVI concluded just hours ago, and fans going crazy over a new crop of memorable spots from Doritos, Chevy, and Pepsi commercials, BlackEnterprise.com takes a look at the most expensive ads to air over the past decade during February’s main event. —Amber McKynzie

12 Most Expensive Super Bowl Commercials of the 21st Century

Taking a look back at the most costly Super Bowl spots of each year of the new millenium

In addition to the game itself, Super Bowl commercials are a major draw. Here are…

By Amber McKynzie

Posted: February 6, 2012 Tags: , , , , , , , , , , , , , , , , , , , , , , , , ,
(Image: Getty)

Super Bowl Decoded: The Financial Impact of the Big Game

It's not just the commercials that bring in big money on Super Bowl Sunday

More than just a game, Super Bowl Sunday is big business as brands dish out…

By Mia N. Hall

Posted: February 3, 2012 Tags: , , , , , , , , , , , , , , , , , , , ,
(File)

Black Men Can’t Lead?

Study shows stereotypes keep blacks out of leadership positions in sports and business

Study shows stereotypes keep blacks out of leadership positions in sports and business

By Alan Hughes

Posted: February 3, 2012 Tags: , , ,
(Image: ThinkStock)

Super Bowl XLVI: Is the Real Game Online or On the Field?

An examination of social media's influence on the business of the big game

In addition to the commercials, food and finances associated with Super Bowl Sunday, social media…

By Hajj Flemings

Posted: February 1, 2012 Tags: , , , , , , , , , , , ,
A White rapper had the hottest Super Bowl commercial, a Black tech startup accelerator changes the Web tech startup space and a homeless man gets his dream job because a YouTube video went viral. The year 2011 was epic in terms of showing how much impact technology has on our culture and has changed the way we communicate, launch businesses, and become informed about current events. As the final days on this year count down, I decided to take a look back on some of the great (and not-so-great) moments in technology for 2011. —Hajj Flemings

2011: The Year in Review Through Technology

A look back at technology's impact on the year that was

From the man with the golden voice to Occupy Wall Street, the 2011 year in…

By Hajj Flemings

Posted: December 22, 2011 Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
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Lester Speight Talks His Way to Success in Gaming World & Hollywood

There’s more than meets the eye with this voiceover actor

As the voice of the Gears of War video game franchise’s Cole Train, actor Lester…

By Anslem Samuel

Posted: October 14, 2011 Tags: , , , , , , , , , , , , , , ,
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