It is helpful to remember that publicizing your company is not our primary objective at Black Enterprise, although that is a major incentive for you to want to have your company featured in the magazine. Our mission is to showcase companies that can serves as examples and inspiration to other entrepreneurs and aspiring business owners who are trying to confront and negotiate the realities of doing business. The more we know about your business, the more are able to determine what lessons from your experiences can be imparted to our clients—the Black Enterprise audience.
There’s a type of pitch well known around the offices of Black Enterprise; we jokingly call it the “black-man-with-a-suit-and-a-job” pitch. The entrepreneur in question will invariably be a reasonably successful person—a nice person who wants to ‘give back’ to the community—and will approach us as if this is a rare and amazing thing. We have to explain to him that reasonably successful black people who want to help their community are, fortunately, a very common thing.
The difference between this and a potentially successful pitch can be subtle. If you can convince us that you have been inventive or particularly strategic about plotting your path to success or responding to a major setback, you could be a great subject for a story. What appeals to our editors is what about a particular individual’s story will help our readers. The story is never the person; it’s the examples and the lessons.
Click here for a complete check list of information entrepreneurs should provide to be considered for a small business profile in Black Enterprise.
Other posts in this series:
How to Get Into Black Enterprise
Great tips! We will be in touch!!
@businessethos
Reply
[...] Read full story [...]
Very grateful for the information.
Reply
Thanks Alfred,
I'll try again after I reach that over $250,000.00 mark.
Reply
Robin, the $250,000 minimum annual revenues is just for the Making It column. We often feature companies with lower annual revenues in other areas of the magazine, so if you're business is viable and you can provide other details about your operation, you can still get into B.E.
Reply
This is a great article and its also inspiring. As an up coming black starting a business, I look forward to being one day featured on Black Enterprise.
Reply
Great article. As a subscriber and small business owner I have aspired to be in Black Enterprise for many years.
In regards to the financials, are tax returns require?
Reply
Alfred Edmond, Jr. Reply:
May 6th, 2009 at 6:26 pm
No, we don't require tax returns, although we do welcome them as documentation of your financials.
Reply
BlackVibes.com is an e-commerce web-based company which offers high quality music and multi-media entertainment oriented service via online advertising, daily newsletters and artists/producer product selling (owned and operated by UM Alum). The mission of the company is to provide the entertainment community with the best resources for advertisement, product distribution and news & information. To ensure this, BlackVibes.com, Inc. offers BeatXChange, SoundScope, daily newsletters (40,000 + recipients thus far) and advertising e-blasts (fee varies) to create a unique consumer experience which differentiates us from the rest. The goal of our company is to be the number one visited website for music and multi-media entertainment needs in the country. Our objective is to have over one million visitors to our website per day and to gross over one million dollars in sales annually through our product utilization.
Reply
PRWeb: http://www.prweb.com/releases/blackvibes/10th-anniversary/prweb2388044.htm
Reply
Great post,thank you for the share.
Reply
Very grateful for the information.
Reply
Thank you for this information
Reply
thanks very much for sharing your interresting thoughts and experience
Reply
thank's for sharing your experience.
Reply
I too liked your blog
Reply