This week on The Urban Business Roundtable, contributor Renita Young speaks with Ashiki Taylor, the creator of ICE Supreme, an all-natural, healthy frozen treat. ICE Supreme is the only African-American produced frozen dessert sold in Whole Foods stores’ southeast region. ICE Supreme is a nut-based frozen treat containing no soy, dairy, rice or animal products.
Taylor talks with Young about the importance of entrepreneurs distinguishing themselves from competitors in the marketplace by identifying and marketing their unique business “DNA.” Taylor has successfully brought a healthy frozen treat to market at a time when fitness and health are a major focus of both individual Americans and our national economy.
Continuing that theme, UBR Executive Producer TaQuoya Kennedy talks with another guest who has achieved success in the health and fitness sector. Kennedy brings fitness entrepreneur Saran Dunmore to the Roundtable to discuss why fitness is critical to both the physical health as well as the mental sharpness of small business owners.
A personal trainer, television personality and former professional athlete, Dunmore has been featured as a fitness expert on NBC in Chicago and is a trainer on the new MTV reality television show I Used To Be Fat, a series that follows teens for four months on their quest to lose weight before going off to college. In addition, Dunmore has released her second fitness DVD, Juba Step. She shares advice on how busy business owners can stay fit on the go.
Every week on UBR, you’ll get motivation and inspiration from author and entrepreneurial icon Farrah Gray, selected by Black Enterprise as one of “10 Young Entrepreneurs to Watch Out For”, all under the age of 35. In addition, we’ll have our weekly wrap-up of business news from USA Today business correspondent Charisse Jones, our Patient Investor Report from Ariel Investments and key economic intelligence for small business owners from our UBR economists Derrick Collins and Rasheed Carter.
Finally, in my “Alfred’s Notepad” segment, I talk about business etiquette—specifically, how to not be that person at business conferences and networking events. To make the most of the time and money you spend at conferences, advance preparation, including social media strategies, are key. Hopefully, this information will come in handy for UBR listeners who’ve registered for the Black Enterprise Entrepreneurs Conference, scheduled for May 22-25, 2011 in Atlanta. Remember, the deadline to use the special discount code for UBR listeners to register has been extended. Get the code when I share it during the show, or send an e-mail to me at BE Insider to get the discount.
If you have a question you want answered or a topic you want addressed on The Urban Business Roundtable, connect with me at BE Insider, the social media network for people who are serious about Black Enterprise. You can also find me on Twitter and Facebook.
Alfred Edmond Jr. is the senior VP/editor-at-large of Black Enterprise and the host of the Urban Business Roundtable, a weekly radio show, sponsored by Ariel Investments, airing CST Wednesdays at 8:30 a.m., Thursdays at 6:30 p.m. and Saturdays at 9:30 a.m. on WVON-AM 1690, the Talk of Chicago. You can also listen live online at WVON.com. Check back each Wednesday for The UBR Morning Post, which features additional resources, advice and information from and about the topics, entrepreneurs and experts featured on the show.