Tag Archives: Football

In 1992, the average cost per 30 seconds for a Super Bowl ad was $850,000, and now that number has more than quadrupled. With an average increase of $100,000 per year, the NFL has stated that 2012’s average cost per 30 seconds of airtime for America’s largest annual sporting event is $3.5 million. As Chrysler took the title of the most expensive Super Bowl commercial to air in the history of the event last year with its two-minute spot, audiences everywhere are left to wonder if any brand will ever supersede the car company’s “Imported From Detroit” ad. While some brands have been said to spend $4 million for a half-minute spot this year, only time will tell. As the New York Giants win of Super Bowl XLVI concluded just hours ago, and fans going crazy over a new crop of memorable spots from Doritos, Chevy, and Pepsi commercials, BlackEnterprise.com takes a look at the most expensive ads to air over the past decade during February’s main event. —Amber McKynzie

12 Most Expensive Super Bowl Commercials of the 21st Century

Taking a look back at the most costly Super Bowl spots of each year of the new millenium

In addition to the game itself, Super Bowl commercials are a major draw. Here are…

By Amber McKynzie

Posted: February 6, 2012 Tags: , , , , , , , , , , , , , , , , , , , , , , , , ,
(Image: ThinkStock)

The End of the NBA Lockout Excites Small Business Owners

Entrepreneurs whose yearly profits are tied to the NBA season let out a sigh of relief

The NBA lockout didn’t just upset fans but the financial power of entrepreneurs who make…

By Mia N. Hall

Posted: December 6, 2011 Tags: , , , , , , , , , , , , , , , , ,
New Orleans Saints TE Jimmy Graham

Jimmy Graham: A Story of Survival & Beating the Odds

Overcoming abuse and abandonment, the inspiring NFL star tackles life head on

Before he was an NFL star Jimmy Graham was an orphan abandoned by his mother…

By Raynard Jackson

Posted: October 28, 2011 Tags: , , , , , , , , , , , ,
(Image: File)

5 Ways to Cash In On Your College’s Homecoming

See how you can bank on the big event

BE Next gives you five suggestions on how to bank on your college’s homecoming …

By BlackEnterprise.com

Posted: October 12, 2011 Tags: , , , , ,
Nike re-signs Philadelphia Eagles quarterback Michael Vick (Image: File)

What If Every Ex-Con Could Get A Deal Like Michael Vick?

After paying his debt to society, the football star signs a $100 million dollar deal--and a second chance elusive to most

After paying his debt to society, the football star signs a $100 million dollar deal–and…

By Marc Lamont Hill

Posted: August 31, 2011 Tags: , , ,
DeMaurice-Smith-300x232

NFL Players’ Negotiator Maintains Game Face

Organization leader fights tough battle to protect athletes' interests during lockout

DeMaurice Smith, president of the National Football League Players Association (NFLPA), navigates player negotiations with…

By BlackEnterprise.com

Posted: June 15, 2011 Tags: , , , , , , , , , ,
Plaxico-Burress

WATCH: Interview with NFL’s Plaxico Burress

Just days after his release from prison, the NFL receiver talks to correspondent Shannon Lanier about his career, his brand and his future

Just days after his release from prison, NFL receiver Plaxico Burress goes on the record…

By Elayne Fluker

Posted: June 15, 2011 Tags: , , , , , , ,

Why the Big Bowl Games Are Big Business

Washington DC official discusses economic impact the Military Bowl could have on the city

The University of Maryland Terps will face the East Carolina University Pirates in the 2010…

By Alan Hughes

Posted: December 28, 2010 Tags: , , , , , , ,

Calvin Pace

New York Jets linebacker Calvin Pace (97) walks off the field after the Jets’ 30-17…

By Associated Press

Posted: January 24, 2010 Tags: , , ,

Favre, Vikings Lead Saints 14-7 After 1

NEW ORLEANS (AP) — Both high-flying offenses got off to a roaring start, with Brett…

By Associated Press

Posted: January 24, 2010 Tags: , , , , ,
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