Tag Archives: PR

marketing

Offbeat, Creative Ways for Marketing Your Business

KFC's fried chicken scented sunscreen shows how a publicity stunt can draw positive attention to your brand

The KFC Extra Crispy Sunscreen is an example of stunt marketing at its best. Executed…

By Carolyn M. Brown

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(Image: Journalism.co.uk)

5 Ways to NOT Pitch Journalists

Avoid making these 5 big mistakes

When pitching a story to journalists, the quality of the pitch can determine if you…

By BlackEnterprise.com

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Jigsaw puzzle representation of public relations

How One Entrepreneur Gets Major Media Buzz Without a PR Professional

Public relations can help with sales and branding

Public relations can be a great way to help with both sales and credibly delivering…

By Gwen Jimmere

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6 Ways PR Professionals Can Take Their Career to the Next Level

The founder of AKR Public Relations offers practical leadership advice after more than a decade of PR experience

Founder of AKR Public Relations, Amanda K. Ruisi, has more than 15 years in the…

By BlackEnterprise.com

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Jigsaw puzzle representation of public relations

5 Relatively Inexpensive Ways to Do PR in Small Business

There are plenty of ways to get your name out there without a big investment

Writing a blog for your PR company website can help you gain traffic to your…

By BlackEnterprise.com

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Victoria Reese Talks What it Takes to Be a Brand Architect

Creativity and a sharp business acumen are necessary

Since branding is the emotion people feel when your company or personal brand come to…

By Chanel Martin

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Photo credit: Myron Watkins

Labor of Love: Teia Harris Explains Her Love for Publicity

Teia Harris, founder of the PR firm Love Publicity making a name for herself nationwide…

By Chanel Martin

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Social Media Strategies for Crisis Communications Presented at Free Webinar

Who Should Manage a Company’s Social Media Presence?

When it comes to your company's social media strategy, who should take the lead?

Overseeing an organization’s social media efforts usually overlaps departments. Here’s how to decide who in…

By C. Daniel Baker

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Part II: Score A-List PR on a Shoestring Budget

Leverage your presence among professional networks and on the Web

Now that you’ve begun to implement the steps from “Part I: Score A-List PR on…

By Karen Taylor Bass

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Score A-List Public Relations on a Shoestring Budget

Find success with do-it-yourself marketing

So, how do A-list celebrities and corporations secure that ultimate public relations campaign that has…

By Karen Taylor Bass

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