PHOTOS

During Social Media Week, Black Enterprise and Toyota presented its ‘Innovate or Die: How to Successfully Leverage Your Brand in the Age of Social Media’ panel. The event was moderated by SVP/Chief Content Officer Alfred Edmond Jr (@ALfredEdmondJr).

The event had some major names in social media serving as panelists, including Terrena Carriman (@TerrenaC), Global Social Media Manager at Avon, technology evangelist and Smallbiztechnology.com founder Ramon Ray (@RamonRay), and Tiffany Aliche (@TheBudgetnista), founder and CEO of TheBudgetnista.com.

The panelists provided great insights about what social media platforms to use, when to use them, and what’s appropriate for your business or personal social media accounts. The main points were simple: keep things positive, don’t oversaturate your followers with content, and don’t pressure your fans into buying.

We want to thank the Aol for letting us use their space for the event, the panelists for providing their experience, knowledge, and social media wisdom to all who attended, and finally all the attendees for showing their support.

Check out the gallery to see the event in action!

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