The Republican National Convention wrapped last week, but the GOP’s presence is still being felt on the “social†front. According to Mashable, the RNC generated over 4 million tweets with a peak of 14,743 tweets per minute, more than 2.5 million YouTube views, and 300,000 hours of streaming video viewed in a three-day period (with an average view time of more than 30 minutes).
“I think our [digital] strategy was right on, and it sets the bar for how future conventions and events should be run,†said James Davis, communications director for the 2012 Republican National Convention.