'Born and Made' Campaign Celebrates Strength of Women
Black Enterprise Magazine January-March 2019 Issue

(Image: Twitter)

Popular haircare and skincare brand Carol’s Daughter has launched the #BornandMade campaign, a new female empowerment movement that celebrates the authenticity of every girl. A play off the brand’s tagline, “Born in Brooklyn. Made With Love,” the campaign honors the diversity and strength of women from all walks of life and ethnicities.

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“It’s important for girls to understand and recognize their power and the right way to use it. It’s imperative to remind them of who they are, and what they are in the world. If I can help with that, then I’m getting up for a good reason every day,” Carol’s Daughter Founder Lisa Price said in a statement.

Carol’s Daughter has teamed up with I Am That Girl, a nonprofit for girls to be inspired and motivated, for the campaign and many women across the nation, including celebrities— from beauty blogger Naptural85 to activist and writer Michela Angela Davis—have gotten on board with support via videos and personalized #BornandMade images online at bornandmade.com, which they can then share across social media.

Check out updates from celebs and women around the world below:






Janell Hazelwood

Janell Hazelwood is associate managing editor at Black Enterprise, managing content across core areas of Money, Career, Small Business and Technology. She is also a featured blogger with My Two Cents, providing insights on branding, millennial career development, employment trends and leadership. She was previously a content producer and copy editor for Black Enterprise magazine, working across several editorial sections. The Hampton University graduate got her start in the newspaper industry, having worked for companies including The New York Times and Scripps Howard News Service. Her works and insights have appeared on The Huffington Post, MadameNoire, E!Online, Brazen Careerist, CBS News, and Arise TV.

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