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Book Review: Chasing Youth Culture and Getting It Right

In her new book "Chasing Youth Culture and Getting It Right: How Your Business Can Profit by Tapping Today's Most Powerful Trendsetters and Tastemakers," Buzz Marketing Group CEO Tina Wells urges you to market to teens, tweens and young adults not by age alone, but by "tribe."

No More Excuses

Shani Dennis, a 30-year-old attorney in Houston, has two revolving New Year’s resolutions: to volunteer in her community and to exercise. However, every year, Dennis’ lack of free time, provoked...

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