Buyer’s Guide: Honda CR Z EX – A Sporty Hybrid with a Manual Transmission
A ride that looks good and makes you feel better about the environment
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5 Ways AI Can Help Small Business Owners Thrive in the New Normal
Learn five ways artificial intelligence (AI) tools and apps can help your small business owners just like you thrive in the new normal.
Minority Entrepreneurs Hope for a Stronger SBA
The Small Business Administration, which is charged with serving entrepreneurs needs, has experienced budget cuts and constant turnover in personnel, including three different administrators. Now, with increased Democratic majorities in both chambers of Congress and a Democratic president, these entrepreneurs have reason to hope things will change. But with so much focus on bailing out Wall Street, financial institutions, and the auto industry, will they continue to be overlooked?
Making Concessions For Customers
As business owners struggle with today’s economic reality that many customers can’t or won’t pay as much for products and services, some are finding creative ways to keep customers loyal and get them spending again. Letting customers know that you’re willing to offer them more value or a bargain since they’re experiencing tough times builds trust between you and those customers, says April C. Seals, owner of Scentsational Greetings, a greeting card company in Monrovia, California. “It’s important to foster those relationships so later on down the road when everyone is doing well they will remember how well you treated them during that tough time,†says Seals. Here’s how business owners can adjust their business models to the economic slowdown to keep customers happy and make money in the process.