Marketing and Advertising Trends to Watch in 2016
Leveraging influence in digital and social media is not new, however, the way the ad industry looks to engage influence is changing.
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Leveraging influence in digital and social media is not new, however, the way the ad industry looks to engage influence is changing.
In 2002, Kristen Tate decided that debt free was the way to be. With a debt load of $28,000 that included student loans, credit cards, and a car note, Tate, who earned $65,000 as an account manager for a global public relations firm, began to pay triple the minimum payment of $200 each month. Tate eventually withdrew money from her savings account and paid off the balance—by 2008, she was completely debt free. Now a self-employed communications consultant, the 29-year-old says she met her goals by drawing on the values she was raised with. “My parents and grandparents stressed the importance of being financially responsible. Rather than buying everything I wanted, I lived frugally and paid down my debt. I wanted the peace of mind of knowing I didn’t owe anyone.†—
Franklin Shanklin Sr. has always dreamed of starting a family-owned business. So it came as no surprise when his sons, Frank Jr. and H. Dwayne, partnered with him to create...
When Standard & Poor’s analyst Robert McMillan agreed to provide BLACK ENTERPRISE with an exclusive portfolio of stocks last year, he told us that a slow economy doesn’t always damage...
“What I enjoyed the most [at the bank] was developing my employees—training them and watching them move from level to level. I had more passion for the teaching element of...