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The Business of the NBA Finals – Part 6

With so many entertainment options available today—ranging from 500+ cable channels and pay-per-view programming, to online multiplayer games and mobile content—advertisers often have difficulty reaching men ages 18–49.. But this audience flocks to marquee sports events like the NBA Finals, which, as a result, commands premium advertising rates.

Why Twitter Couldn’t Save Troy Davis

Why Twitter Couldn’t Save Troy Davis

I cared about Troy Davis—not just him, but the millions of others like him behind bars, including the more than 3,000 on death row. I didn't want Davis executed. In fact, I am unconditionally against the death penalty in general, regardless of guilt or innocence. But I never believed that tweeting about Troy Davis would save his life.

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