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The Root Hosts ‘March on Twitter’

The Root Hosts ‘March on Twitter’

The Root is tapping into that viral vigor with the launch of #MarchOn Twitter, a full-day digital forum on the popular social networking site commemorating the 50th anniversary of the March on Washington.

Nielsen’s Critics Don’t Count

Thanks to a June court victory, Nielsen Media Research is continuing to replace its 50-year-old paper diary television rating system with electronic “local people meters” (LPMs), despite the uproar from...

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