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A Peek Inside Presidential Finances

Many were shocked by Hillary Clinton’s revelation that she and former President Bill Clinton were broke when they left the White House. That might make you wonder how former presidents...

Nestlé Includes GPS Tracker in Kit-Kat Bars

Nestlé Includes GPS Tracker in Kit-Kat Bars

Nestle has announced it is placing a GPS tracker inside four versions of Kit-Kat bars in the United Kingdom as part of its “We Will Find You Campaign.” The six winners will receive a check for £10,000 (the equivalent of $16,000).

The Business of the NBA Finals – Part 6

With so many entertainment options available today—ranging from 500+ cable channels and pay-per-view programming, to online multiplayer games and mobile content—advertisers often have difficulty reaching men ages 18–49.. But this audience flocks to marquee sports events like the NBA Finals, which, as a result, commands premium advertising rates.

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