While the candidates sprint down what’s been a rocky road to the nomination nod from their respective parties in this year’s presidential election, a new study by WalletHub shines light on the financial makeup of the voters by analyzing their credit scores.
“While the bulk of the attention is rightfully paid to the candidates themselves, there remains a great deal that we can learn about the very voters supporting them and thus each candidate’s message,” writes survey researcher Alina Comoreanu.
- Almost 26% of Hillary Clinton supporters have bad credit, the most of any candidate. She is followed by supporters of Bernie Sanders and Donald Trump, at 22% and 20%, respectively.
- Almost 60% of John Kasich supporters have excellent credit scores – the highest percentage of any candidate. Marco Rubio supporters came in second, at 58%. Ted Cruz has the most supporters with fair credit.
“The higher a consumer’s credit score, typically the higher their income level. High credit scores also skew to an older demographic, since length of open credit lines plays a major role in the overall score,” says Jill Gonzalez, an analyst at WalletHub.
Economic circumstance also plays a role in voter participation according to data from the Census Bureau. People with household incomes of more than $75,000 voted at the highest rate of 77% in the 2012 presidential election.