Beyonce’s H&M Campaign Makes Its Debut

Mrs. Carter adds something else to her impressive resume

Does Beyonce ever get any sleep? When she sang her hit single, “Run The World (Girls),” for her, it wasn’t an exaggeration!

The 2013 H&M summer campaign features Mrs. Carter herself as it is entitled, ”Beyoncé as Mrs. Carter in H&M,” and there’s even a commercial set to a new song, “Standing On The Sun.”

“I’ve always liked H&M’s focus on fun and affordable fashion. I really loved the concept we collaborated on to explore the different emotions of women represented by the four elements — fire, water, earth and wind. It was a beautiful shoot on a tropical island,” Beyoncé said. “It felt more like making a video than a commercial.”

Read more about the campaign at AOL Black Voices

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