Tag Archives: Social media

Facebook ads

This Is One Of the Most Popular Marketing Tools For Small Business Owners

Digital video increasingly important part of overall strategy

GetResponse, an online marketing platform with more than 350,000 customers in 182 countries, just wrapped…

By Carolyn M. Brown

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advertising

3 Digital Best Practices You May Not Know

Optimize your digital advertising efforts by incorporating these simple tactics into your marketing strategy

Check out these three quick, helpful tips that businesses can use to improve their digital…

By Stephen L. Ball

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Pantsuit Nation

Tech 100: The Treachery of Pantsuit Nation

Betrayed trust in a popular Facebook group leads to the question, who "owns" social media data?

If I create a group on Facebook, invite people to post and then want to…

By Samara Lynn

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Social Mentions

8 Social Media Tips You Need To Try This Weekend

This small business owner shares her best practices for social media marketing

Many entrepreneurs are uncomfortable seeking the spotlight, yet a larger brand presence is important for…

By Carolyn M. Brown

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fake news

Mark Zuckerberg Lays Down the Hammer on Fake News

Facebook takes active steps to squash fake news shared on its platform

Facebook founder Mark Zuckerberg outlined a set of new technologies and strategies to tackle the…

By Samara Lynn

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Social Mentions

7 Ways to Convert Social Mentions Into Sales

Part of a great SEO strategy is acting on every opportunity to build your online reputation

Here are seven actions you can take when you receive social mentions that will help…

By Black Enterprise

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marketing plan

Tis’ the Season to Create an Impactful Marketing Plan

Successful marketing plans are well thought out, creative, and pack a punch in the marketplace

The holiday season often involves turkeys and festive activities, but what about devising a marketing…

By Sherron Washington

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media

4 Ways You Can Be Your Own Media Coverage

Who says you need a PR firm to get exposure?

Instead of hiring a PR distribution company to help your brand grow and get exposure,…

By Black Enterprise

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Twitter

4 Ways to Grow Your Company With Twitter

How to use Twitter as a marketing tool and gain results

Twitter can be and should be a very successful at marketing tool for both yourself…

By Carolyn M. Brown

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job search

How Social Media is Changing the Job Search Game

Consider these tips before you embark on your social job search

When it comes to your job search, your social media“social capital” may just be one…

By Toni Howard Lowe

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halloween

Facebook Offers Tricks for Halloween

Facebook gives users some Halloween tricks and treats

The social media network rolled out several all-new Halloween features for Facebook users to digitally…

By Samara Lynn

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4 Digital Detox Vacations Around the World

Unplug from digital technology with these travel destinations

Hotels around the world are offering the perfect solution for society’s smartphone obsession— digital detox…

By Kandia Johnson

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Content-Factory

Build Brand Awareness With a Content Factory Approach to Marketing

Taking the content factory approach to a digital marketing campaign can encourage audience engagement and keep your brand relevant

The need for real-time marketing has sparked the growing importance of content development. Here’s a…

By Black Enterprise

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Social Mentions

8 Ways to Enhance Your Social Media Marketing Strategy in Under Five Minutes

Boost social engagement quicker than the time it takes you to order your morning coffee

Don’t have time to engage in extensive social media marketing? No worries. Here are 8…

By Black Enterprise

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marketing

These are the Biggest Factors in Content Marketing Success for Small Businesses

Are you using the right social network for your business or brand?

Find out what are the biggest factors in content marketing success for Small Businesses and…

By Carolyn M. Brown

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social media

Here’s How Social Media Destroys Your Relationship

If you want that new relationship to work out, don't be so quick to 'friend' them on Facebook

It’s all about the timing when friending a new love interest on social media, according…

By Samara Lynn

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social media mishaps

How to Avoid Social Media Mishaps in the Workplace

If employees’ inappropriate posts can be traced back to your company, they immediately become your problem, too.

It’s early on a Monday morning, but your office is already buzzing. At first, this…

By Black Enterprise

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snapchat

Using Snapchat For Less Than $20 To Attract Customers And Generate Business

Check out how on-demand geofilters are a great way to promote a business location, an event, or in-store promotion

Snapchat is no longer ‘just’ for millenials in America; more people in general are using…

By Carolyn M. Brown

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Marketing Frustrations

Eliminating Headaches: How to Decrease Marketing Frustrations

Tips to simplify the marketing process for your business

Marketing can be a very challenging function for small businesses. It takes a lot of…

By Sherron Washington

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(Image: LinkedIn)

5 Ways to Get Thousands of Connections on LinkedIn (Really)

How to leverage LinkedIn profile and expand your professional network

In her book, From Receptionist to Boss: Real-Life Advice for Getting Ahead at Work, Nicole Smartt explains…

By Black Enterprise

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