Dana’s Loft Owner Shares Tips on Starting Haircare Line

From Creme.

Dana Gibbs, owner of haircare line Dana’s Loft, shares some valuable tips on how to start your own hair product business. In an article for Creme, Gibbs provides some steps she made toward building her haircare brand from deciding what materials to use to finding a chemist.

“I decided that I wanted products that worked well on all hair textures [because] that was my clientele,” she writes.

“I also wanted products that worked if you wore your hair straight or curly, because my clients also wear their hair both ways—versatility was a must!”

Read more at Creme.