Instagram Now Influences Your Klout Score
Black Enterprise Magazine July/August 2018 Issue

(Image: Instagram)

Klout, the San Francisco-based social media analytics company, announced Thursday that Instagram users are now able to connect their accounts to the measuring service. The announcement also revealed it’s increasing its integration with search engine Bing.

The latest integration is a feature many photo-sharing social media users gave waited to see, and the first time Klout has integrated with a search engine, TechCrunch reports.  Klout reportedly began staggering the Instagram integration in 2011, allowing users to add the platform to their Klout accounts. Now users will be able to monitor how their Instagram activity affects their score.

In the company blog, Klout provided an update on its partnership with Bing, stating, “Bing search data will start becoming integrated into Klout’s algorithm,” adding that “search results will eventually factor into each user’s Klout Score.”

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Janel Martinez

With a focus on news and the under 35 crowd, Martinez develops engaging, daily reports for BlackEnterprise.com. She also pens the blog, After School Daze: Life After Undergrad, where she delves into the day-to-day issues and concerns of recent graduates trying to adapt to life off campus. Prior to Black Enterprise, the Bronx, N.Y. native contributed to Latina, Latina.com, Honeymag.com, Syracuse Record and The Post-Standard. When she's not writing articles, the self-proclaimed travelista is on the prowl for her next excursion.   Martinez holds a bachelor's degree in magazine journalism and sociology from Syracuse University.


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