The Misadventures of Awkward Black Girl Issa Rae Gets Comedy on ABC Via Shonda Rhimes’ Shondaland
Black Enterprise Magazine September/October 2018 Issue

"Awkward Black Girl" creator Issa Rae was all smiles during her interview (Image: Brain Food Film)

Viral sensation Issa Rae is stepping from the second screen to the first with her latest project set to premiere on ABC. The creator and star of the hit web series The Misadventures of Awkward Black Girl penned the half-hour comedy I Hate L.A. Dudes, which was sold to the network by Shonda Rhimes‘ Shondaland, according to Deadline Hollywood.

I Hate L.A. Dudes follows an aspiring journalist, new to the popular Southern Cali town, who is the only female radio personality on an up-and-coming, male-driven Internet talk show. The 30-minute show will also capture the radio newbie as she ventures into the Los Angeles dating scene.

Rhimes, the brains behind ABC’s Grey’s Anatomy, Private Practice and Scandal, and her producing partner Betsey Beers both executive produce I Hate L.A. Dudes. The duo also oversees The Mix, a comedic drama written by John Hoffman, which zooms in on the lives of “an influential morning talk show.”

Rae is writing and co-executive producing I Hate L.A. Dudes.”I’m so excited for the opportunity to work with Shondaland and ABC,” said the 27-year-old innovator. “I’m very grateful that Awkward Black Girl and YouTube have helped to open the door for such amazing opportunities.”

For more on Rae, watch our series on the young innovator:

Issa Rae, Creator of ‘The Misadventures of Awkward Black Girl,’ Turns Quirkiness Into Viral Sensation

‘Awkward Black Girl’ Creator Issa Rae on Shorty Award Win and Online Racism

WATCH: Issa Rae on Building an Online Audience

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Janel Martinez

With a focus on news and the under 35 crowd, Martinez develops engaging, daily reports for She also pens the blog, After School Daze: Life After Undergrad, where she delves into the day-to-day issues and concerns of recent graduates trying to adapt to life off campus. Prior to Black Enterprise, the Bronx, N.Y. native contributed to Latina,,, Syracuse Record and The Post-Standard. When she's not writing articles, the self-proclaimed travelista is on the prowl for her next excursion.   Martinez holds a bachelor's degree in magazine journalism and sociology from Syracuse University.