Job Search Like a Salesman
Black Enterprise Magazine September/October 2018 Issue

(Image: Thinkstock)

It’s such a competitive market for job seekers, no matter the industry. Winning professionals who find themselves employed—whether in a down economy or not—are often good at self-promotion and marketing, almost like a good salesman can convince a snowman to buy ice. From their confidence to their pitch to their strategy, you can take a cue from tactics sales professionals use when you’re searching for your next job opportunity.

Career expert Rich Jones knows a thing or two on how to do that. He details on how you can streamline your efforts and get real results:

Track Your Outreach

It doesn’t matter if you do with Excel, a Word document or a notepad. Every time you apply to a job, you need to record it. Your goal with this is not only to sit back and say, “I applied to some jobs today,” but to see how many applications it takes to generate activity (an interview). Though it may take some time, you can set a goal. It could be something like, “For every 10 applications I send out, I’d love to get one interview.”


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Janell Hazelwood

Janell Hazelwood is associate managing editor at Black Enterprise, managing content across core areas of Money, Career, Small Business and Technology. She is also a featured blogger with My Two Cents, providing insights on branding, millennial career development, employment trends and leadership. She was previously a content producer and copy editor for Black Enterprise magazine, working across several editorial sections. The Hampton University graduate got her start in the newspaper industry, having worked for companies including The New York Times and Scripps Howard News Service. Her works and insights have appeared on The Huffington Post, MadameNoire, E!Online, Brazen Careerist, CBS News, and Arise TV.