January 27, 2024
La La Announces $7 ‘La La Land’ Stay With Airbnb In Ft. Lauderdale: ‘I Wanted To Do Something That Was Affordable And Fun For Everyone’
She says she curated everything from "sheets to the soap."
Entertainment industry veteran La La Anthony is adding to her ever-growing résumé and serving as creative adviser at Airbnb.
The “BMF” star has joined forces with Airbnb to aid in the expansion and development of the company’s talent and entertainment collaborations.
“I’ve always been a huge fan of Airbnb and their mission and what they’re doing to bring people together, bring communities together,” she tells BLACK ENTERPRISE.
“Because at the essence, that’s what Airbnb is about. You’re hosting your home for someone else. You’re bringing someone into your home. So I was always a fan of what they did. And when I had the opportunity to become creative adviser, I was super excited about it because now I get to use all of my relationships and my resources to really plant some great experiences and activations with Airbnb that we all can be a part of.”
For her inaugural project with Airbnb, La La invites guests to experience La La Land, a curated accommodation in Fort Lauderdale, Florida, that’s influenced by her dynamic persona. La La carefully designed the lavish, Instagram-worthy pad to host her favorite kind of trip: a getaway with besties.
To kick off Black History Month in February, La La beckons guests to escape the winter blues by visiting the Sunshine State. A warm haven awaits, complete with palm trees and vacation vibes, allowing guests to immerse themselves in the unique travel experience that is La La Land.
“From a diversity standpoint, it’s important to me too to also drive home things that are important to us, that are important to our communities, and things that we want to see,” La La says of the décor, adding that she curated everything from “sheets to the soap.”
While available all year, the first three one-night stays (accommodating up to 5 guests each) in La La Land are scheduled for Feb. 2, 3, and 4 at a special price of $7! This price holds significance as it pays homage to La La’s lucky number and her son Kiyan’s birthdate.
“I wanted it to be accessible to everyone and for everyone to be able to experience La La Land…I wanted to do something that was affordable and fun for everyone,” she said of the price.
Following those initial stays, the residence will be available for additional bookings throughout 2024. Whether marking a significant birthday, enjoying a weekend retreat for moms, embarking on a girls’ getaway, or simply indulging in a spontaneous escape, all visitors will relish the following amenities during their stay:
- La La-inspired artwork and modern décor that bring her fun, vibrant personality to life
- Plenty of bright, snappable spaces that have been perfectly curated for social media-worthy moments
- Full, private access to the entire 2,491-square-foot property, including five customized bedrooms, four bedrooms, and an outdoor patio and pool for lounging
- All the amenities for a luxurious stay, including high-quality linens, a fully stocked kitchen, and haircare products from La La’s own brand, Inala
- Guests who book the initial three one-night stays on Feb. 2, 3, or 4 will also meet La La in person, including a tour of the space—and maybe even some selfies!
For those who adore the beach, cherish friendships, and everyone falling in between, booking requests open on Jan. 24 at 1:00 p.m. ET/10:00 a.m. PT at airbnb.com/lalaland.
Guests are accountable for their own transportation to and from Fort Lauderdale. Press play below to learn more about La La’s plans with Airbnb—and what fans can expect from the new season of “BMF” on Starz.
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