Rihanna Launches ‘Dollar Campaign’ to Educate Students in Malawi
Rihanna is challenging her fans to donate $1 to help support her effort to educate children across the globe through her “Dollar Campaign.”
On Tuesday, the world renowned singer launched the fundraising initiative through The Clara Lionel Foundation (CLF), a philanthropic organization that she founded in 2012 in honor of her grandparents, Clara and Lionel Braithwaite. According to the campaign website, a few dollars can go a long way:
- $1 – could provide 1 brick to a school in Malawi
- $5 – could provide 5 bricks to a school in Malawi
- $10 – could provide 10 books
- $15 – could provide a girl with essential school supplies
- $20 – could provide a month of schooling for a girl
In addition to helping make the world a better place, those who donate will also be automatically entered into a contest to win a free trip to New York City to attend her upcoming Diamond Ball. This year, the annual star-studded gala will be hosted by Dave Chappelle and include performances by Kendrick Lamar and Calvin Harris. It will be held Thursday, Sept. 14.
“I want to challenge each of you to make a commitment to help one person, one organization, one situation that touches your heart. My grandmother always used to say if you have a dollar there’s plenty to share,” said Rihanna while accepting the 2017 Harvard University Humanitarian of the Year award back in February.
Fans have up until Sept. 5 to make a donation and enter the contest. A winner will then be announced on Sept. 7.
In addition to raising money for students in Malawi, CLF has launched other programs that allow fans of Rihanna, “a global ambassador for education,” to support her mission to use education to break down barriers. Those programs include the Clara Lionel Foundation Global Scholarship Program, the Clara Braithwaite Center for Oncology and Nuclear Medicine at the Queen Elizabeth Hospital in Barbados, and the Barbados Micro Grants Program.