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When Applying to College, Branding Is Key

When Applying to College, Branding Is Key

Oprah Winfrey and Coca-Cola are probably two of the most recognizable brands in the world. Now, it’s time for students to take note since it may be the difference between...

VIDEO: Sport Matters Author Talks Need for Respect

VIDEO: Sport Matters Author Talks Need for Respect

On the backdrop of the Ray Rice story, the Donald Sterling saga, and the use of the name “Redskins, Kenneth Shropshire, faculty director at Wharton Sports Business Initiative talks to...

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