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Six Effective E-mail Marketing Strategies

In challenging economic conditions, companies seek out the fastest, most affordable ways to reach customers. This time around, many of them are turning to the newest kid on the block to get the job done: e-mail. But as inboxes become more and more cluttered with marketing messages, how can you ensure that your digital mail is noticed, opened, and acted upon?

A New Rival For Bet?

Broadcast company Radio One Inc. and cable giant Comcast Corp. are joining forces to create what some insiders believe may eventually become a legitimate contender to Black Entertainment Television’s dominance...

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