Entrepreneurship Former Def Jam CEO Partners Go N’Syde Beverages With The 40/40 ClubsCarolyn M. BrownJune 4, 2014November 18, 2017 by Carolyn M. BrownJune 4, 2014November 18, 2017351 Former CEO of Def Jam and Founder of KWL Enterprises, Kevin Liles has formed a partnership between Go N’Syde beverages and The 40/40 Clubs. The...