Translating Your Hobby Into a Business Breakthrough

When the warm weather hit last spring, I started to think about who I could hire to do some planting. I reached out to a few people but none worked out. This frustrated me at first, but then I thought, well, I’ll give it a try on my own.

I ended up loving the process. I had always thought of gardening as something incredibly technical, where you needed to know how to do everything right. And while it’s true that there is a technical aspect to it, I found that it was possible (and a lot of fun) to attempt to think differently about the process.

Here are some strategies that helped me enjoy gardening, and that could help you break through anywhere you may be lacking motivation – in business and in life.

Recognize When You’re Suffering From an “Expert Complex”


I had boxed myself into thinking that there were gardening people and non-gardening people, and that gardening people knew much more than I did. By feeling like I needed to be an expert before I could do anything, I held myself back. Once I gave myself permission to be imperfect and do what I knew how to do the best I could, I was able to move forward. Sure, a few of my little plants haven’t quite made it, and my garden isn’t ready for a magazine, but I enjoy it and actually made some progress.

So, ask yourself: “Where am I not doing anything because I don’t know the exact right way?” For example, maybe you don’t sort papers because you’re unsure of the perfect filing system. Instead of waiting, decide just to start somewhere, and start putting papers away in a method that is logical for you.

Reframe Activities


When I thought about gardening as “digging in the dirt,” I was unenthused. When I looked at it as painting with flowers, I became excited. I’ve taken art and design classes so when I had this perspective, my creative juices started flowing. I chose a color palette and had fun wandering through the flower aisles looking for blooms that fit my intended look.

What activity are you avoiding because the standard perspective just doesn’t seem to work for you? Think of an alternative perspective. For example, maybe you keep telling yourself that you should file papers because it would make your desk less messy. But if you don’t care about a messy desk, that’s not motivating. Instead, think of it as bringing projects to completion, so they’re off of your mind or saving you time because fewer items get lost in the shuffle.

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Elizabeth Grace Saunders is the founder and CEO of Real Life E®, a time coaching and training company, and the author of “The 3 Secrets to Effective Time Investment: How to Achieve More Success With Less Stress” and “How to Invest Your Time Like Money.”

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