Get Into This: Walmart To Hold Annual ‘Open Call’ For Entrepreneurs

Get Into This: Walmart To Hold Annual ‘Open Call’ For Entrepreneurs


Calling all entrepreneurs! Is your product shelf-ready?  Walmart is hosting its annual Open Call for innovative products to get in the hands of millions of shoppers.

To support its commitment in creating American jobs, Walmart is extending invitations to American entrepreneurs to expand their reach to newer heights. The annual Open Call, which also involves ECRM and RangeMe, will offer face-to-face introductions with Walmart and/or Sam’s Club merchants as well as networking opportunities.

“At Walmart, we believe in making a difference on the issues our customers and communities care about. We believe we can create more American jobs by supporting more American manufacturing,” the company said in a press release.

“By making production more affordable and feasible in the United States, we can bring our customers more products made, grown or assembled in the U.S. and manufacturers can create more jobs in America.”

The requirements to apply include:

  •  A history of marketplace or eCommerce success
  • The ability to manage your own catalog
  • Have an assortment of products with standard product identifiers such as a Global Trade Item Numbers (GTINs) or a Universal Product Codes (UPCs).

Click here to learn more and to apply.

Moreover, Walmart suggests setting up a free account with RangeMe to help streamline the Open Call registration process. You can build a product portfolio and supplier profile on the platform.

Joining Walmart’s Marketplace is also another way to expand your reach. Once approved to sell there, you will have access to “innovative solutions designed to help you sell with confidence and grow a successful business on Walmart.com,” according to the release. Among them: using Walmart Fulfillment Services and  Sponsored Products ad campaigns.

According to Walmart, the company has invested $350 billion in products made, grown, or assembled in America, which has supported the creation of over 750,000 U.S. jobs.

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