Tag Archives: branding

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Why Your Small Business Needs a Marketing Plan

It will help you attract and keep loyal customers and better compete against competitors

Here are 10 questions you need to ask yourself when building your marketing plan

By Carolyn M. Brown

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Cool Jobs: ‘Branding Queen’ Talks Creative Career Path and Juggling Entrepreneurship with Day Job

Tola Lawal, founder of SixOne7Creative makes it happen

Tola Lawal, who has worked behind the scenes for brands including BET and Blue Flame,…

By Kimberly Wilson

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As an entertainer, Rihanna can push boundaries, but for everyday working women, not so much. (Image: File)

Rihanna Adds Balmain to Her Career Portfolio

Pop star becomes face of luxury Parisian brand

Pop start Rihanna has become the new face of luxury Parisian fashion brand Balmain, adding…

By Janell Hazelwood

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Through Dec. 2, the 'Beauty for the Bold' campaign will host events, profile inspiring women, and conduct Twitter chats and forums on domestic violence  to bring awareness.

The tour's next stop will be in Atlanta on December 2 at the Mary Hall Freedom House. For more information visit BlackCelebrityGiving.com/BeautyForTheBold.

Celebrities and Professional Women Team Up to Raise Domestic Violence Awareness

'Beauty for the Bold' campaign campaign kicks off in New York

Sister 2 Sister publisher Jamie Foster Brown, along with celebrity friends and professional give back…

By Janell Hazelwood

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Singer Kelis Adds Culinary Skills to Her Career Portfolio

Music star introduces new sauce line, Feast

One of the little known facts about music artist Kelis is her culinary skills

By Sasha King

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martha stewart smiling

How to Make Your Name a Rockstar Brand Like Martha Stewart’s

Can your name become as big as Martha's?

Can our names become rockstar brands like Martha’s, too?

By C. Daniel Baker

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Restaurants and wine brands showcased their dishes and wares in an atmosphere that advocated for minority entrepreneurship and global boss moves, including, Bed Vyne Wine, Buka, House of Mandela Wines, Jollof,  Katra, La Caye, Les  Ambassades, Le Souk Harem,  Madiba, Ponty Bistro, Queen of Sheba,  Shrine NYC and Toast 105.

New York’s First African Restaurant Week Kicks Off With Tasting Event

Top chefs and entrepreneurs showcase talents and wares among professionals

During African Restaurant Week in New York, diners can enjoy prix-fix three-course meals at several…

By Janell Hazelwood

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TerrenceJDreamAcademy

Terrence J Inspires Youth To ‘Dream Big’ Through Disney Dreamer’s Academy

Program continues to hold true to its mission to inspire and fuel the dreams of teens

Entering its 7th year, the Disney Dreamer’s Academy continues to hold true to its mission…

By Kimberly Wilson

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China Muoka, technology entrepreneur and CEO of JobClickr and RentIsh, gave attendees tips on search engine optimization (SEO) and talked about the importance of your brand's searchability. It's important you know what's on the Web about you, your company or your brand and how you can control that, he said.

IBOM LLC Hosts Interactive Social Media Week Event for Young Professionals and Entrepreneurs

Media, tech and law professionals talk branding and best practices

On Sept. 27, Ibom LLC in partnership with The City College of New York, hosted…

By BlackEnterprise.com

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Month of the Man: Luxury Shoe Artisan Talks Reviving an Old Trade

Self-taught, Theodore Green enjoys offering the customized experience

Shoe cobbler and designer Theodore Green enjoys the art of customizing the experience for consumers.…

By Joshua Perrin

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Social Media Strategies for Crisis Communications Presented at Free Webinar

Social Media Mistakes Small Businesses Should Avoid

If you can’t do it right, it might not be worth doing at all when it comes to using Twitter and other platforms

Most social media sites will give you the chance to include your logo, images, website…

By Carolyn M. Brown

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Power OOTD: 6 Quick Tips to Usher in Pow Fall Office Fashion

This checklist will ensure you bring the chic at work this season

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As the world watches New York City for Mercedes-Benz Fashion Week, BlackEnterprise.com is ushering…

By Shea Zephir

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Brand Your Business Using Online Video

If you don’t have a strong video content platform you are losing out on millions of potential customers

Start taping now!

By Carolyn M. Brown

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Tiwa-Savage

The NEA Awards Returns to New York to Honor Who’s Who in African Entertainment

Top talent from U.S. and the Diaspora will perform and attend

On Sept. 1, the Nigerian Entertainment Awards return to New York in the heart of…

By Janell Hazelwood

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5 Steps to Stellar Personal Branding on the Web

Make an excellent professional impression on the Web

Use these quick steps to get started on the right path to establishing your professional…

By Janell Hazelwood

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Boss Moves: Kelly Rowlands Adds Jaguar Endorsement to Brand

Songstress Kelly Rowland is the new face for Jaguar’s F-Type series, adding yet another luxury…

By Janell Hazelwood

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3 Things People Need to Know Before They Will Hire You

What's the reason some people don't get hired?

If you’re looking for better opportunities – clients for your business or even a better…

By Amanda Miller Littlejohn

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Best of the Best: 5 Steps to Beat Out Your Competition

High-performance principles that will keep you ahead of the game

Having a high-performance outlook on your career advancement will keep you ahead of the pack.…

By Antoine Moss

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Boss Moves: The Power of Diversifying Your Offerings

It's best to be a Jack or Jane of several trades to ensure you're always winning

Entertainment manager and entrepreneur Yandy Smith talks tips for diversifying your hustle and expanding your…

By Yandy Smith

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Career Meltdowns: 5 Leaders Whose Scandals Led to Professional Disaster

A snapshot of celebrity branding blunders

Paula Deen's latest scandal led to lost endorsements and fans. (Image: File)
Reports of Paula Deen’s…

By Joshua Perrin

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