Tag Archives: marketing
Finding Customers in Your Own Backyard
Be sure to tap into a prime consumer resource: your neighbor
If you own a local retail store or restaurant, nothing beats a new neighbor for…
By Margarette Burnette
How to Integrate your Website with Traditional Advertising
One of the most popular buzz words in the advertising field right now is "integration"
One of the most popular buzz words in the advertising field right now is “integration,”…
By Bridget McCrea
Film Festival Marketing
Strategies for connecting with executives, movie houses
Film festival fever is in the air. This week the 12th annual American Black Film…
By George Alexander
Strategies to Small Business Success
Down economy has many entrepreneurs struggling to stay afloat
Junior’s company, which teaches large and small businesses brand development, strategic planning, implementation, marketing, and…
By Wendy Harris
Just Because You Build It…
How to turn online tire kickers into actual customers
They flock to your Website in droves, looking for the latest information on a certain…
By Bridget McCrea
Barack Obama’s Lesson in Social Media
Senator adroitly uses Twitter to spread his message
With Sen. Barack Obama being recognized as the presumptive presidential nominee of the Democratic Party,…
By Brent Leary
Second Life
An entrepreneur learns it's never too late to right a wrong and pursue a passion
Doreen Motton says she knows how it feels to hit rock bottom: It hurts. Feelings…
By Ayana Dixon
Building Brand Awareness
Making the most of the Web to let consumers know you are in business
Small businesses have an identity problem. Not enough customers know they even exist. The average…
By Brent Leary
Getting Inside Customer’s Heads
Five market research strategies that will give your business an edge
Market research–the process of gathering, analyzing, and interpreting information about a market; a product or…
By Bridget McCrea
Now Read This: Creating Sticky Situations
The authors of 'Made to Stick' show how to find S.U.C.C.E.S.S. by knowing key elements of effective ideas
In Made To Stick: Why Some Ideas Survive and Others Die (Random House; $24.95) authors…
