Tynesha Lewis, Elizabeth City State University, coach, Memphis

4-Year-Old ‘Coach CB’ Takes The Internet By Storm

Bess also confessed to the outlet that sometimes while he is watching game film, seeing his two sons interact makes him cry tears of happiness.


Christopher Bess is taking the internet by storm as he shadows his father and delivers speeches to basketball players for a North Carolina high school basketball program. The 4-year-old, affectionately known as “Coach CB,” regularly paces the sidelines, becoming animated if what he sees on the court isn’t to his liking. 

As My Fox 8 reports, his father, Reggie Bess, didn’t really notice that his son was emulating him until his mother-in-law and wife snapped a photo of Christopher in action. Bess told the outlet, “Actually, it started kind of a lot last year. I never noticed it because I’m so into the game for us coaching. My mother-in-law and when my wife took a picture, my mother-in-law has this mouse pad that I have, and I mean, I’m kneeling on the floor, he’s kneeling behind me and I never took notice of it.”

Bess continued, “Then when I’m going to scout games now. I find myself late at night, two or three o’clock in the morning, early in the morning. Watching the game and the next thing you know I’m captivated by him walking up and down the sidelines.“ 

Bess said his son is often watching games and breaking down plays while he’s at home. “He watched games left and right when he’s home,” Bess said. “You know at home he gets in front of the television screen. It might be a college game on, he gets his little coaching board he draws up X’s and O’s. Little things like that.” 

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Bess described his son to ABC News as the Tarboro High School’s “little energizer” before describing what happens when Coach CB doesn’t like what he’s watching from the sidelines. “He shakes his head. He throws down the towel,” said Bess. “My wife always asks me, ‘Where does he get these antics from?’ I’m like, ‘I don’t know about throwing down the towel and I’ve never done that.’” Bess also confessed to the outlet that sometimes while he is watching game film, seeing his two sons interact makes him cry tears of happiness. 

Coach CB has amassed nearly 30,000 followers on Instagram, and his father says that his players genuinely love being around the mini assistant coach. The team is headed to the state basketball playoffs, so there will likely be more clips of Coach CB circulating soon.

Bess recounted an occasion where Coach CB was trying to get his pregame speech together, and the team assisted him before getting hype once he had delivered it. 

“It’s like all the guys in the locker room, he’s like ‘I’m gonna coach my butt off.’ I’m gonna coach my butt off and he couldn’t get it right at the time, he’s like ‘I’m gonna coach my butt off’ and the next thing you know somebody said ‘Yea, and they’re gonna have to play their butt off.’ He’s like ‘I’m gonna coach my butt off and you’re gonna play your butt off.’ And it’s like the locker room erupted.”  

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