Yandy Smith: Talks New Ventures And Advantages Of Love & Hip Hop
Black Enterprise Magazine July/August 2018 Issue

Yandy Smith took her exposure on VH1 Love & Hip Hop and used it to make more boss moves.

Audiences tuned in religiously to watch the ladies of VH1’s Love & Hip Hop go through their personal and professional triumphs and trials. In Season 2 of the popular series was breakout star, Yandy Smith, entertainment manager to platinum-selling hip-hop artist Jim Jones, among others. Viewers watched as she made major moves for her client and ended up severing ties with him in an unfortunate personal battle with his beau, castmate Chrissy Lampkin.

It’s no doubt that the show widened the scope of exposure for all cast members to millions of new consumers. Smith continues her work as a manager to stars including Missy Elliot and has expanded her brand to the film, accessories and publishing industries.

As the show returns for a third season, taking its cameras to spotlight the who’s who of talent on Atlanta’s popular music scene June 18, we caught up with Smith to talk how Love & Hip Hop changed her life and what her next boss move will be.

 

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Janell Hazelwood

Janell Hazelwood is associate managing editor at Black Enterprise, managing content across core areas of Money, Career, Small Business and Technology. She is also a featured blogger with My Two Cents, providing insights on branding, millennial career development, employment trends and leadership. She was previously a content producer and copy editor for Black Enterprise magazine, working across several editorial sections. The Hampton University graduate got her start in the newspaper industry, having worked for companies including The New York Times and Scripps Howard News Service. Her works and insights have appeared on The Huffington Post, MadameNoire, E!Online, Brazen Careerist, CBS News, and Arise TV.


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