Mona Scott-Young and Nicki Minaj Launch New Moscato, 'Myx Fusions'
  • Entrepreneurship
  • Money
  • Leadership
    • Career
    • Education
    • Jobs
    • Men
    • Women
  • Technology
  • Lifestyle
  • Events
    • Black Men Xcel
    • Entrepreneurs Summit
    • TechConneXt
    • Women of Power
    • American Black Film Festival
    • ABFF Honors
  • Lists
  • Magazine
  • Videos
  • TV Shows
    • Our World
    • Women of Power
25 black women who are changing the world

January/February 2018

Black Enterprise
  • Entrepreneurship
  • Money
  • Leadership
    • Career
    • Education
    • Jobs
    • Men
    • Women
  • Technology
  • Lifestyle
  • Events
    • Black Men Xcel
    • Entrepreneurs Summit
    • TechConneXt
    • Women of Power
    • American Black Film Festival
    • ABFF Honors
  • Lists
  • Magazine
  • Videos
  • TV Shows
    • Our World
    • Women of Power

Mona Scott-Young & Nicki Minaj Announce New Moscato Wine Beverage

by  C. Daniel Baker
June 5, 2013
Mona Scott-Young & Nicki Minaj Announce New Moscato Wine Beverage

Nicki Minaj moscatoNicki Minaj, currently the most charted female rapper in the history of music and reality television mogul Mona Scott Young are joining the wave of Moscato mania sweeping the country.

Myx Fusions, a fruit-infused, single serve Moscato wine beverage, today announced that the Trinidadian-born rapper, singer, songwriter and pop superstar is not only a part owner of the brand but will also be the face of the new distinctively bottled, ready to drink Moscato as it expands in the U.S. market and abroad. The brand plans to launch a fully integrated marketing campaign that will include print, radio and television as well as exclusive events and social media messaging.

“I am so excited to team with the Myx brand,” says Minaj. “I have no doubt that it will be number one. It’s a great-tasting, amazing product that people will love. It’s not even a hard sell. Myx Fusions gives us an opportunity to revolutionize the wine industry.”

“The collaboration between Nicki Minaj and Myx Fusions is a game changer,” said Mona Scott-Young, part owner and Chief Marketing Officer for the brand as well as founder of Monami Entertainment, a multi-media company that specializes in film and television production and talent management.

She adds: “Nicki is an innovative trendsetter and has the ability to energize the masses. She embodies everything that Myx Fusions represents – style, spontaneity and the desire to push the envelope and inspire change. Both brands are perfectly aligned.”

“Myx is a great new innovation in a category that is exploding,” says Peter Reaske, Myx Fusions CEO. “Moscato has done wonders for wine consumption and Myx Fusions will do the same for Moscato. Myx appeals to a broad base of wine-drinking and non-wine drinking consumers. We believe that Nicki Minaj’s partnership combined with the appeal of the Myx product will have a ground-breaking impact on the wine industry.”

The beverage hopes its easily resealable twist off cap will provides the casual occasion of beer, while the beautifully designed package and premium quality beverage deliver the elegance of wine. Myx Fusions will be available in three flavors – coconut, peach and original Moscato – and are all packaged in a sleek, 6.3-oz signature cobalt blue bottle

Myx Fusions is currently available in New York, New Jersey, Los Angeles, and Las Vegas, with plans to soon be available at a retailer near you. A list of locations where Myx can be found is available at www.myxfusions.com.

Join the Conversation


MORE ON BlackEnterprise.com
Drake Johnson
Education
Black Harvard-Bound Student Tweets Cheeky Response to White, Obnoxious ‘Educator’
by  Robin White Goode
Featured Stories
Most Credit Card Companies Will Get Rid Of Your Fees If You Simply Ask
by  Adedamola Agboola
Education
Wharton Named the World’s Best Executive MBA Program
by  Robin White Goode

BETV

TRENDING

  • Baltimore May Sell Homes for $1 to Revive Neglected…
  • Spotify is Looking for New Female Podcasters of Color
  • Meet Melissa Harville-Lebron: The First Black Woman to Own a
  • Free Money? The Top 10 Grants Available to Black, Minority…
  • 7 Top Grants Or Free Money For Black Women Entrepreneurs
  • U.S. Small Business Administration and Milken Institute…
  • 5 Books Every Millennial Entrepreneur Must Read
  • Top WNBA Salaries vs. NBA Salaries: Who Earns More? [2017…
  • Meet the Dallas Mavericks’ New CEO
  • Chance the Rapper Hosts Holiday Party to Help the Homeless
Entrepreneurs Summit
Women of Power WOMEN OF POWER SUMMIT
Entrepreneurs Summit ENTREPRENEURS SUMMIT
American Black File Festival AMERICAN BLACK FILM FESTIVAL
Our World OUR WORLD WITH BLACK ENTERPRISE
Women of Power TV WOMEN OF POWER TV
25 black women who are changing the world
SUBSCRIBE
GIVE A GIFT
CUSTOMER SERVICE
  • © 2018
  • BLACK ENTERPRISE
  • Management
  • About
  • Privacy Policy
  • Contact
  • Site Map
  • Masthead
  • Media Kit