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Tech CEOs Team Up to Create New Web-Tracking Technology

Tech CEOs Team Up to Create New Web-Tracking Technology

Pharrell earned less than $3,000 from the 43 million digital streams of his chart-topping hit song Happy on Pandora. PredPop (Predictive Pop), a new proprietary web-tracking technology, just might be the answer to how to properly compensate artists for every instance their music is enjoyed online.

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