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Crowdfunding is a viable alternative to the traditional route used to raise capital to start a business, launch a new product, or fund a project. There are success stories of entrepreneurs raising thousands, even millions of dollars using crowdfunding. Named after Martin Luther King Jr., the King Chapel on the campus of Morehouse College raised more than $5 million from 282 backers on Indiegogo to help restore the building.
The word itself sounds and feels restrictive. Budget. When you hear the term, you think you have to stop eating out, eliminate vacations, sell your car, or get rid of that HBO subscription. Admittedly, budgeting can involve some difficult belt-tightening, but in reality, the process is an exercise in empowerment.
With dizzying layoffs signaling employers’ reluctance to fill payrolls, securing an interview can turn into a full-time job. As more people compete for limited positions, creativity will likely get you in the door today.
For brothers Jamon and Taj Jones, entrepreneurship is in the blood. “Our grandfather started a construction business back in 1949,†says 33-year-old Jamon. Today, Jamon and his 35-year-old brother, Taj, have added a twist to the family’s construction legacy by focusing on servicing and selling an often overlooked component of properties: the humble garage door. Their efforts have resulted in The Garage Door Co. (www.thegaragedoorcompany.com; 770-774-1900), an Atlanta-based business with six employees that grossed nearly $250,000 in revenues last year and is currently projected to grow about 10%—to more than $275,000 for 2010.
