Inspired at BE TechConneXt Summit, Millennial Entrepreneur Seeks Success With Charmer
“What we are trying to do is make reviews more social and more mobile. The last time I was on Yelp there were 126 reviews and I was not about to go through over 100 reviews to [learn about] a restaurant,†says Rucker. “[With Charmer] we are creating an atmosphere where you can describe things in three words so [users] can get a sense of location or products.â€