Why Gillette’s ‘Best Men’ Ad Misses So Badly
What Gillette’s new ad ultimately shows is that decades of expertise and experience understanding men’s shaving and grooming needs does not translate into an expert...
Tag : advertising
Crowdfunding Campaign Lets You Invest in Transforming Vacant Storefronts
CEO Kobi Wu shares how VisuWall is transforming vacant storefronts, and how everyone can invest in the business through equity crowdfunding...
Multicultural Podcast Advertising Agency Helps Creators’ Monetize Podcasts
In this interview with Gary Coichy, founder of Pod Digital Media, the first multicultural podcast network, find out how he is helping podcast creators monetize podcasts. ...
Danny Robinson Moves Up In Newly Created Executive Role At The Martin Agency
In a move that has been deemed unusual, The Martin Agency has created a executive committee-level position of Chief Client Officer, which Danny Robinson, one...
Tom Burrell Becomes First African American Inducted into One Club Creative Hall of Fame
Burrell was recognized by One Club for his creativity. He is one among five inductees honored and the first African American....
BE Modern Man: Meet ‘A Different Type Of Mad Man’ Justin Adu
Name: Justin Adu Age: Timeless Profession: Associate Creative Director of Digital & Social Media at Carol H. Williams Advertising Social Media: Facebook: @contactadu | Twitter: @A_Du_You | Instagram:...
BE Modern Man: Meet ‘Mr. Aim Higher’ Nelson Boyce
Name: Nelson Boyce Age: 47 Profession: Director, Agency Business Development with Google Social Media: Facebook: @NelsonBoyce | Twitter: @NelsonBoyce | Instagram: @Nelquan One Word That Describes...
Every Business Needs a Mobile App—Including Yours; Here's How to Make One
In case you haven’t noticed, these days, nearly every business has a mobile app. And believe it or not, you don’t have to be a...
The Power of Tradeshow Marketing and Your Small Business
When considering marketing and advertising campaigns, many business owners immediately think radio, television, and social media. While these, when done right, may be beneficial,...
5 Tips on Marketing Your Business For $100 Or Less
You don’t have to break the bank in order to market your business effectively. Below are five ways you can market your business for $100 or...