This Fashion Entrepreneur Is Combating COVID-19 With Stylish Face Masks - Black Enterprise

This Fashion Entrepreneur Is Combating COVID-19 With Stylish Face Masks

Claude Kameni
Image: Instagram

The CDC has now strongly recommended that everyone who has to perform essential travel wear face masks in public. As a result, many essential businesses that remain open are requiring everyone to wear a mask when they enter their stores in addition to getting on public transportation. One celebrity designer decided to use her talents to create a new collection of face masks to get through the pandemic.

Claude Kameni is the designer behind Lavie, a fashion collection featuring stunning African prints influenced by her Cameroonian roots. After relocating to the United States, Kameni worked on developing her skills and craft to create exquisite gowns, dresses, skirts, and shirts for both men and women. By the age of 21, she had designed clothes for notable faces such as Janet Jackson and Kelly Rowland.

Due to the COVID-19, or the novel coronavirus outbreak, Kameni, like many business owners, has had to adapt to a new reality in order to keep her business afloat through the public health crisis. The designer recently created trendy face masks with her African-inspired design. With each purchase, the brand donates a mask to a hospital in need. The fashion entrepreneur wanted to do something to give back after recent findings showing the devastating effects of the pandemic on the African American community.

“In this global pandemic, doctors have enough to be sad about,” said Kameni in a statement. “Maybe my printed and bright colored mask to go on top of their FDC-approved mask will give them a little more joy during this difficult time.”

 

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