Many Americans were in crisis before the COVID-19 pandemic. From health disparities to hunger, people around the nation are in need of basic essentials. According to Feeding America, more than 41 million people face food insecurity in the United States. And households with children are more likely to experience food insecurity. Currently, more than 11 million children live in food-insecure households. For those reasons, Unilever, parent company to many of the beauty brands people love and support, is launching the United for America to feed people living in vulnerable communities in partnership with Feeding America and Direct Relief.
Through United for America, various organizations will unite to deliver food to individuals and families as well as medical supplies, hygiene and cleaning products, and other critical supplies to our nation’s aid organizations on the front line.
In a statement released by Unilever, the company stated, “We are making a long-term commitment to serve both the essential organizations on the front lines and the individuals, families and vulnerable populations affected most. But it’s more than just a commitment. It’s a promise to remain United for America.”
As a part of their commitment to serve the community, Unilever is donating $20 million worth of food, soap, personal hygiene, and cleaning products to those impacted in the U.S. as part of its global efforts; 200,000 masks donated to New Jersey hospitals and $2 million donated by Dove and Vaseline to Direct Relief for PPE, ventilators, and medicines; $540 million to support small businesses globally with cash flow relief and extended credit; and more than $100 million worth of soap, sanitizer, bleach and food to support those impacted by the pandemic.
In addition to the monetary and in-kind donations, as part of this initiative, Unilever is organizing a first annual Day of Service on May 21, 2020. On this day, Unilever will donate the equivalent of one day’s worth of the products produced at its US factories to Feeding America and Direct Relief.
Unilever’s corporate employees will spend time virtually volunteering with one of its partner organizations. And in celebration of the 11,000-plus essential food bank employees, Unilever is asking people to join them in sending letters of gratitude to those working at food banks across the country who are doing their part in making sure that families have food on their tables during the pandemic.
To learn more about the initiative or to get involved, click here.