The Smith family business is expanding! According to Fast Company, Will Smith and Jada Pinkett-Smith’s company, Westbrook Media, will be producing a new comedy series with Topgolf Studios.
Topgolf Entertainment’s Topgolf Studios revealed their partnership with Westbrook Media to create original content, with their first project being a comedy series called This Joka. The premise of this particular show is an unscripted comedy series in which Will Smith sits down with up-and-coming stand-up comics to find out what gets them going. The two companies will also create philanthropy-driven content to connect communities through the universal language of giving and empower the lives of those in need together.
“As a global brand in constant pursuit of the unexpected, our partnership with Westbrook Media highlights how our unique blend of technology and original content entertainment can bring communities together,” said Topgolf Entertainment Group CEO Dolf Berle in a press release. “We look forward to collaborating with Westbrook Media as our Topgolf vision to connect people in meaningful ways aligns well with their company philosophy.”