Tag Archives: Nicki Minaj


Black Blogger Month: The Fashion Bomb, Creating New Threads

Claire Sulmers transforms her passion for fashion into a international blog for women of color

With the Fashion Bomb, style expert Claire Sulmers provides women of color with a daily…

By Janell Hazelwood

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Do Clouds Mean Anything for Black Music?

How this technology revolutionized the business

How this technology revolutionized the business

By BlackEnterprise.com

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Most may view Nicki Minaj as just another rapper/singer/performer; but the multi-faceted entertainer is much more than that, she’s a bankable brand that’s only just begun to blossom. In a few short years, Nicki has influenced trends through her music and unmistakable fashion sense, and her involvement in cosmetics, television, hair and even the floral industry (Nicki has exclusive pink collection bouquets available on flowers.com for Valentine’s Day) has helped spike sales and visibility for a number of ancillary brands. Whether her detractors like it or not, Ms. Minaj is a one-woman marketing guru. BlackEnterprise.com takes a look at some of the brands the young starlet has—directly or indirectly—helped bolster by association. —Andreas Hale (Images: Getty)

Nicki Minaj’s Branding Power Decoded

More than just an artist, the rap phenom has built a bankable brand in a few short years that businesses are buying into

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By Andreas Hale

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