Tag Archives: Social media

Melinda Emerson, Black Enterprise Small Business University Instructor

Meet Your Small Business University Instructor: Melinda Emerson

Register for Black Enterprise's Small Business University NOW and learn how to build and grow your business! Plus enter for a chance to win more than $50,000 in prizes

For the Black Enterprise Small Business University, sponsored by Dell, entrepreneurship expert Melinda Emerson offers…

By Demetria Irwin

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5 Cool (Recent) Branding Moves By President Barack Obama

A look at the Commander-in-Chief's moments of swag

Here’s a snapshot into recent appearances that give the Commander-in-Chief the cool factor.

By Janell Hazelwood

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(Image: Thinkstock)

You Only Live Once: So When It Comes to Your Business, Innovate Before It’s Too Late

For entrepreneurs, a healthy dose of innovation (and a dash of crazy) could be the key to your small business success

For entrepreneurs, a healthy dose of innovation (and a dash of crazy) could be the…

By Elayne Fluker

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Entrepreneurs: Learn How to Use Technology to Take Your Business to the Next Level

Register for the Black Enterprise Small Business University NOW and learn the best technology tools to help grow your business!

Register for the Black Enterprise Small Business University NOW and learn how to build, fund,…

By Elayne Fluker

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For many businesses, growing their social media following is a common concern. While you may already know about the more time consuming tasks of sharing relevant content, engaging with your community, answering customer questions and being generally helpful, what happens when you've done all of that but no one follows?  

When it comes to social media, if you have an online presence, it does your potential audience a disservice if they can't find you.  So many business owners fail to benefit from the promotional tools that are right at their fingertips. To grow awareness of your social media community, you don't have to reinvent the marketing wheel.  But you do need to think like a marketer. These five easy-to-follow steps will help promote your business—all while cultivating a strong social media presence.--Amanda Miller Littlejohn

5 Ways to Grow Your Brand’s Social Media Following

Five easy-to-follow steps that will help promote your business—all while cultivating a strong social media presence.

Amanda Miller Littlejohn provides five easy-to-follow steps that will help promote your business—all while cultivating…

By Amanda Miller Littlejohn

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Your company’s merger might not have the same splashy headlines as Facebook founder Mark Zuckerberg buying Instagram or the intense game of executive musical chairs being played by Arianna Huffington and the TechCrunch editors, but the impact of a company transition on your career is no less important. You could be faced with not only answering to a new boss, but an entirely different corporate environment.


Here are five tips to avoid being a merger casualty and instead successfully transitioning your old job into the new space. --- Demetria Irwin

AOL/TechCrunch Merger Moves: 5 Ways to Successfully Survive a Company Transition

As AOL's Techcrunch changes leadership, here's employee strategy to make transition less stressful

As TechCrunch transitions into new leadership and Mark Zuckerberg plans to buy Instagram, many employees…

By Demetria Irwin

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How to Hide Stuff From Your Timeline

Timeline gives friends the ability to view your entire Facebook history. For this reason, we imagine the first thing most people will want to do is to "sanitize" their Timeline. The good news is, it's simple to hide what you don't want showing. When you see a post you'd like to nix, just hit the pencil icon at the top of the post and select "Hide from Timeline." This doesn't delete the content from your account, but it will keep it safe from prying eyes.

Why Asking For A Job Applicant’s Facebook Password Is Fair Game

Depending on the job, access to the social media communications of a potential hire may be in your company's best interest

Employers asking prospective hires for their Facebook password is a hot button topic but it’s…

By Alfred Edmond, Jr.

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Dawn Fitch, President of Pooka Pure & Simple

Socialology

To keep people engaged in her company’s social media presence, Dawn Fitch spends one to…

By Bridget McCrea

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WATCH: David Banner on Trayvon Martin Shooting Death

The passionate performer expresses his views on the senseless death of another young Black man

Rapper/producer David Banner shares his passionate perspective on the life and death of Trayvon Martin…

By Anslem Samuel

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In honor of Trayvon Martin, Dwyane Wade posted a picture of himself on Twitter sporting a black hoodie (Image: Dwyane Wade, Twitter)

A Closer Look at Trayvon Martin’s Social Media Footprint

The high school junior’s death sparked Twitter hashtags, Facebook statuses and YouTube tributes

Everyone from celebrities to everyday people began leveraging the power of social media to discuss…

By Hajj Flemings

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