August 14, 2023
5 Tips For Black Americans To Consider Before Starting A Business
Scores of people, including Black Americans, are passionate about running their own businesses. That desire makes plenty of sense as the endeavor can help you become your own boss and potentially build a hefty financial legacy for you and your family.
However, two large barriers for potential entrepreneurs are deciding where to start and what your business concept will be before taking the plunge.
Also, answering questions about your goals and how much time you will devote to the business to your financial status—personal and business—could prove helpful. Knowing and accepting those findings can go a long way from having a brilliant idea. Those aspects could be especially true when data shows just 25% of businesses survive 15 years after opening.
Though starting a business can be thrilling, there are ample factors to examine to help make the process smoother and boost your success chances. Based on research by BLACK ENTERPRISE amid Black Business Month, here are five tips you may want to consider before starting a business
1) Do Your Homework
Dig deep by doing market research to determine how to turn a business concept into a thriving business. That should include learning about who your prospective customers will be, what similar companies are operating where you are, and if there is a need and demand for your business to satisfy its target audience. The Small Business Administration site offers details on market research.
2) Determine The Type Of Business To Launch
Establishing who your customers will be and what strategies to use to cater to them consistently could help determine the business you open. A solid business plan is a must before starting up, as it can help anchor how your business will be run, structured, and grow.
3) Get Capital For Your Venture
Not gaining adequate capital is among the most significant reasons budding entrepreneurs fail to launch a startup successfully. A good business plan can help determine how much money you will need to determine the type of financing to get, like borrowing, self-financing, investors, or other means. Capital is essential for almost any business, so make sure you are covered there.
4) Establish Business Location
This business tip could be among the most significant decisions you make for your business. Consider if you will have a free-standing physical location or website. Ask yourself if both are feasible. Where you operate is vital because it can help determine how you reach customers and generate revenue.
5) Examine The Big Picture
Along with the previously mentioned suggestions, there are many more elements to analyze before starting a business. They include understanding your tax burden, potential risks, and what technology, equipment, and materials you need. Also, will you have a business partner or mentor?
BLACK BUSINESS MONTH: Celebrating National Black Business Month 2023