‘Touch Down’ Jalen Hurts Scores as The Jordan Brand’s Newest Official Partner
Philadelphia Eagles quarterback Jalen Hurts has been having quite the summer break following a remarkable football season that ended in a near Super Bowl LVII victory. From signing one of the largest contracts in league history to starring opposite Teyana Taylor in a global campaign, Hurts’ name has been on everyone’s lips.
And when the 25-year-old enters the 2023 NFL season, he’ll have more than high expectations on his back as the Texas native formally announced that he is now an Air-Jordan endorsed athlete.
Joining the likes of iconic veterans Daunte Culpepper, Donovan McNabb, and Michael Vick as well as current Dallas Cowboys player Dak Prescott, Hurts is part of a small yet distinguished group of Black quarterbacks to wear the Jumpman logo. To date, former Minnesota Vikings wideout Randy Moss is the only football player to receive his own signature shoe with the brand; however, many expect to see that honor bestowed upon the newest Jordan ambassador before his time on the gridiron comes to an end. “I’m excited and thankful to join the Jordan Brand,” Hurts said in a statement. “I share a lot of important qualities with the Jumpman: dedication to goals, commitment to excellence and values, and an unwavering sense of self-belief that not only drives me but inspires me to make an impact for the next generation.”
According to Andscape, the Jordan Brand roster includes over a dozen active NFL players; however, only three of them are quarterbacks. “It takes a special type of athlete to be a part of the Jordan Brand, so we’re thrilled to welcome Jalen to the family,” Jordan Brand president Sarah Mensah said. “On the field, Jalen’s commitment to excellence shines. But perhaps even more impactful is what he personally embodies. Jalen understands the importance of believing in yourself and staying dedicated to your passions. He empowers all of us to help one another rise. That characteristic and commitment is one of the hallmarks of the Jordan Brand, and is what makes Jalen a perfect fit for our team.”