SXSW 2012: What Brands Can Learn From Rappers
The “Y Rappers Are Better Than You†panel held Saturday morning was packed with advertising and marketing participants in town for 2012 South By Southwest (SXSW) Interactive.
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SXSW 2012: How Brands Can Reach a Diverse Online Community
“Mining Diversity: Developing a Community of Color†panelist Trevite Willis discusses best practices for businesses and organizations to reach out and connect with diverse online communities at her 2012 SXSW Interactive panel
SXSW 2012: Revisiting CNN’s ‘Black in America: The Promised Land – Silicon Valley’
CNN's Black in America / Silicon Valley: Aftermath was one of SXSW’s most anticipated panels among blacks in technology. The panel followed up on the NewMe Accelerator, a 2011 breakout tech organization that's gained continuous attention and support within the new media industry.
SXSW 2012: ‘Social Media Sharecropping’ Encourages African Americans to Monetize Digital Content
The SXSW 2012 panel "Social Media Sharecropping: Black Tech Adoption" focused on creating an online business plan signature to your identity and introduced various tools to help expand your brand.
Baratunde Thurston on How to be Black…and Tech Savvy
On the eve of his keynote address to techies at the annual South by Southwest conference, the author/comedian talks politics, technology and blackness
