Use Social Media to Enhance Face-to-Face Networking
MySpace. Facebook. Blogs. It seems like only yesterday these were just incomprehensible sounds mixed into the conversations of my teenaged grandchildren. Later, employees of black enterprise, led by our Technology Editor Sonya A. Donaldson, began insisting that this strange new thing called social media was changing global industry and would offer fantastic opportunities to help level the playing field for black entrepreneurs. I’ll be honest: I was among many in our company who didn’t initially appreciate the potential of social media for our business.