Jimmy Kimmel Tells Wanda Sykes She’s Being ‘Robbed’ Hosting Oscars
As Wanda Sykes gears up to host the 2022 Academy Awards alongside Regina Hall and Amy Schumer, veteran talk show host Jimmy Kimmel put Sykes on to how little she’s being paid.
Sykes recently appeared on Jimmy Kimmel Live! ahead of the Oscars Sunday night broadcast and the two comedians discussed the low pay hosts receive for leading the televised event.
“I was like, ‘I gotta say yeah, right?’” Sykes said.
“You have to say yes.”
But, her excitement paused when she realized how little celebrities are paid to host the Oscars.
“I realized that out of all the jobs that I have, this one is actually gonna cost me money,” Sykes admitted.
After Kimmel, who hosted the Oscars in 2017 and 2018, asked Sykes how much she’s being paid, she admitted to accepting a “scale” rate that’s typically commensurate with the basic minimum rates established by the SAG-AFTRA union, Vanity Fair reported.
Kimmel revealed he was paid $15,000 to host the Oscars. Sykes showed her surprise at Kimmel’s pay in a way that hinted at the low pay she was receiving for the gig.
“There was one of me. You guys probably have to split all that,” Kimmel said. “It sounds like a lot for one night, but it’s months of work leading up to it.”
“You’re getting robbed. You know what? Hold out right now because they need hosts, you know?” he said.
Sykes jokingly replied, “Well, I’ve already decided: I’m just gonna steal an Oscar.”
Kimmel’s words show his support for women receiving equal pay in Hollywood. The gender pay gap is a conversation spreading across industries as more companies confront the age-old practice, People reported.
Sykes shared some of her plans for hosting the awards show. In sharing the stage with Schumer and Hall, Sykes says the trio will take turns having solo moments to entertain the audience.
“We’re going to share a monologue at the top of the show, and then you’ll see us in different [set ups],” she explained.
“Either we’ll be together, it might be two of us, it might be one of us, who knows?”
PepsiCo Recruits Silent TikTok Star Khaby Lame For Nitro Pepsi Campaign
Khaby Lame, the second most-followed person on TikTok, is the silent champ. Lame shows how simple gestures can transcend language barriers, make connections across cultures, and secure the bag. In a new Pepsi ad campaign, Lame will continue to do just that.
PepsiCo, who frequently invites Hollywood talent for ad campaigns, has most recently partnered with the online sensation to support the nationwide promotion of their latest Nitro Pepsi drink, Market Dive reported.
His presence in the ad campaign called “A Smoother Way to Soda,” is expected to showcase the “the first-ever nitrogen-infused cola that’s actually softer than a soft drink” ahead of its Mar. 28 release.
“Since Khaby Lame is known for pointing out the obvious with the use of his signature hand gestures, we felt he was the perfect person to show the world Nitro Pepsi is a simple solution for those who prefer less carbonation than that of a traditional cola,” said Todd Kaplan, chief marketing officer at Pepsi.
In a TikTok video, Lame is asked how to properly pour the product and wordlessly proceeds to demonstrate step-by-step while standing at a bar.
Nitro Pepsi, available in Draft Cola and Vanilla Draft Cola, will be sold in single-serve and four-pack varieties, per Yahoo! Finance. The product is advertised as more than just a drink, but an experience. Once poured, Nitro Pepsi is supposed to be chilled with an easier, smoother, and creamier texture than other sodas.
The cascade of tiny bubbles and frothy foam is achieved by using widget technology placed at the bottom of every can.
According to Market Dive, the ads were shot by renowned photographer David LaChapelle. Lame will be featured on billboards in Los Angeles, New York and Las Vegas and in publications like Variety, The Hollywood Reporter, The New York Times, and The New Yorker.
Pepsi will also run the first national TV ad for Nitro Pepsi during the Oscars Pre-Show on Mar. 27.
The label has struck back with a suit of its own, according to Billboard.
The suit claims her recent recording, Something for Thee Hotties, does not qualify as an album under the terms of the deal she signed. The label also stated Megan’s lawsuit filed last month is “groundless.” The artist asserted that 1501 Certified Entertainment was attempting to unfairly keep her locked into her current deal by denying the current project as an album. Megan has two remaining albums to submit under the original contract. Something for Thee Hotties would leave her with one more under this obligation.
The record label is asking a Houston court to rule in its favor as Megan’s current release only contained 29 minutes of new material, and the project had not been pre-approved by the label.
“MTS knows that each ‘album’ must include at least 12 new master recordings of her studio performances of previously-unreleased musical compositions,” 1501 Certified Entertainment’s attorney Steven M. Zager wrote in the lawsuit.
“She also knows that 1501 gets to approve the musical compositions to be included on each album. And MTS knows that none of that happened here.”
Attorneys for 1501 Certified Entertainment said after Megan failed to prove the “outrageous claims” in a previous lawsuit, she quietly signed a settlement agreement in March 2021. According to attorneys, the artist then reneged on the deal and denied it existed.
The record label reiterated that it “signed her when no other record labels were interested in doing so.”
Megan reportedly provoked this lawsuit after she linked up with Roc Nation which, according to 1501, is “notorious in the music industry for trying to persuade its management clients to leave their record labels.”
Deion Sanders Blasts NFL After 10 Teams Skip Jackson State Pro Day
Jackson State University football coach Deion Sanders called out the NFL after 10 teams skipped his team’s pro day
According to ProFootballTalk (PFT), the former Dallas Cowboys cornerback said Monday he was pleased to see representatives of 22 NFL teams at Jackson State’s pro day, where NFL prospects who played at the school try out for teams. However, he was not happy that 10 teams skipped the event.
“That’s not gonna happen again. It’ll never happen again. I know for the pandemic year we got an excuse, but that’s not gonna happen again. My desire is seven to 10 players this year drafted, then we’ll try and double that, and then the sky’s gonna be the limit,” Sanders told NFL Network.
The coach has not been quiet about the lack of HBCU exposure when it comes to the NFL. Last year Sanders called out the NFL when no HBCU college football players were drafted. In February, the NFL held its inaugural HBCU NFL Combine and HBCU Legacy Bowl, a postseason bowl game featuring only HBCU football players.
Sanders wants more exposure not just for Jackson State’s players but for all athletes at HBCU football schools.
“I need at least four of our schools and their coaches represented, to bring the player they think is draftable, we’ve got to bring them to the draft. Because I want the kids to see it, I want them to feel it, I want them to touch it, I want them to witness it live, so they can say, ‘I can do that,’” Sanders said.
“NFL Network, come on, make it happen.”
Jackson State won the Southwestern Athletic Conference (SWAC) last season under Sanders, finishing the season with an 8-0 conference record and an 11-2 overall record, before losing the Celebration Bowl to South Carolina State.
Sanders shocked the recruiting world by convincing Travis Hunter, viewed by some as the single best player in this year’s recruiting class, to de-commit from Florida State University and attend Jackson State.
21-Year-Old Denied Bail in Car Crash that Killed 2 State Troopers and Pedestrian
A 21-year-old Pennsylvania woman who boasted of her drunk driving skills on Twitter has been arrested and charged with after a Monday car crash that killed a pedestrian and two state troopers on Interstate 95.
According to 6 Action News, Pennsylvania State Police have arrested and charged Jayana Tanae Webb of Eagleville with third-degree murder, homicide by vehicle while DUI, homicide by vehicle, manslaughter of a law enforcement officer in the second degree, driving under the influence, and other charges.
Webb was arraigned late Tuesday night and is currently being held without bail.
The crash took place in South Philadelphia before 1 a.m. Monday on I-95 South in the area of Milepost 18 near the Stadium Complex, located just north of Broad Street.
State police said troopers were responding to reports of a man walking along I-95 South. The state troopers were assisting that man, identified as Reyes Rivera Oliveras, 28, of Allentown, into the back of their vehicle. In attempting to speed past the scene, Webb hit the two state troopers, Oliveras, and the police car. The impact of hitting them was so great that that the troopers were launched into the northbound lanes of I-95. Webb remained at the scene.
“Our department is heartbroken with the tragedy that occurred early this morning in Philadelphia,” Pennsylvania State Police Commissioner Robert Evanchick said in a written statement.
“We ask our fellow Pennsylvanians to keep the families of our troopers and the pedestrian in their thoughts. This is an extremely difficult time.”
The state troopers were identified as 33-year-old Martin Mack and 29-year-old Branden Sisca. The troopers were pronounced dead at the scene.
The New York Post reported that on January 15, Webb took to her Twitter account to state that she was “the best drunk driver ever.”
Aliyah Griffith Becomes UNC’s First Black Marine Sciences M.S. Graduate
From a young age, Aliyah Griffith loved everything about the water. Now a marine scientist Giffith wants to increase the “fem” in “stem.”
Griffith is a third-year Ph.D. student at UNC Chapel Hill. According to the Daily Tar Heel, she defended her marine science master’s thesis this month, making her the first African American student to be accepted and receive a degree from the University’s 50-year marine science graduate program.
I defended my masters today and I can OFFICIALLY say I am the first African American to be accepted and complete a graduate degree in marine science from @UNC#BlackHistory#BlackinSTEM
— Aliyah Griffith | #BlackinMarineScience (@CnidarianNerd) March 4, 2022
The Bajan American said her thesis addresses the influence of hurricanes on the skeletal growth of coral, specifically in the Florida Keys.
As a self-proclaimed, lifelong learner, Griffith discovered the lack of women of color in STEM, particularly in the aquatic sciences. She became eager to make strides beyond the university and worked for years to increase representation for people of color in marine sciences.
In 2016, after completing an internship during her sophomore and junior years, Griffith founded MahoganyMermaids, a non-profit mobile corporation with a mission to “encourage young people of color, especially Blacks and African Americans, to join the sciences, specifically the aquatic sciences,” as per MahoganyMermaids’ webpage.
To date, the organization has helped aquatic science programs that promote community, mentorship, and education.
“[MahagonyMermaids] showed me all the possibilities of research, traveling, and learning of new cultures across the world, and I thought that everyone should have the same opportunity,” Griffith told Our Ocean and You.
“Without that internship I would have never known what it truly meant to be a marine scientist. I then created a nonprofit to promote and uplift children of color to get involved in the aquatic sciences.”
Griffith said the nonprofit is currently focused on building a virtual community to provide resources, including scholarships, information, and funding from other sources.
Additionally, Griffith maintains memberships with the Initiative for Minority Excellence and Black Graduate and Professional Student Association. She is also active in organizations at UNC that help support graduate students through professional development and other opportunities.
Griffith advises young scientists, artists, and explorers to pursue their passion.
“When you know or find your passion and you trust your instincts, do not let anyone else tell you otherwise.”
“They may say you aren’t smart enough; this wouldn’t be a good fit for you, or even that you can’t complete something because of how demanding or hard it can be. You know yourself better than anyone else and you determine your own fate,” she said.
Leading Culture Influencers Team Up to Help Prevent Colon Cancer
The Colorectal Cancer Alliance (Alliance)—the nation’s leading cancer organization focused on ending this disease—is sounding the alarm about the disparities affecting Black Americans and colon cancer. According to statistics just released by the American Cancer Society, colorectal cancer is the second leading cause of cancer death in men and women combined, and Black Americans are about 20% more likely to be diagnosed with colon cancer and 35% more likely to die from it. Despite the recent lowering of the minimum screening age to 45 from 50, many in the Black community will not get screened.
“There are many barriers to colorectal cancer screening that contribute to the disproportionate incidence and mortality rates among the Black community, including stigma, bias, awareness, and access,” says Michael Sapienza, CEO of the Colorectal Cancer Alliance.
“We believe that everyone deserves access to quality healthcare, regardless of zip code, race, income and insurance status.”
The Alliance is acting with urgency to get the message out by enlisting the support of the country’s foremost culture and influencer marketing agency —Team Epiphany. This collaboration has resulted in an awareness and education campaign called “They Didn’t Say,” highlighting important facts about the impact of colorectal cancer among the Black community. Serving as campaign ambassadors are journalist, TV and podcast host,Brandon “Jinx” Jenkins, multimedia mogul and TV personality, Charlamagne tha God, award-winning photographer,Mel D. Cole, and director, DJ, and designer, Vashtie.
“Too many of us have had friends or family that have been affected by colorectal cancer, so it’s important for me to speak out and help eliminate any embarrassment surrounding colorectal cancer screening,” said media mogul and TV personality Charlamagne tha God.
“Hopefully this campaign will lead to more important conversations, screening and access to resources to help prevent this disease from further affecting our communities.”
To provide actionable resources and educate the community on the realities of colorectal cancer, the culturally connected campaign ambassadors are amplifying the conversation via personal testimonials. Through pointed communications that inspire conversation and compelling content from these influencer partners, #TheyDidntSay helps further educate the Black community through a high-impact campaign.
Coltrane Curtis, a leading cultural influencer and the Founder and Managing Partner of Team Epiphany, didn’t need convincing to join this cause.
“As a Black American, and someone who has a platform for change, I am committed to reaching our community with this important call to action. There are so many issues facing us that we can’t control. Preventing colon cancer is one thing we can do. We aim to shift the scales on health equity with this campaign.”
The Colorectal Cancer Alliance and health equity
The Alliance continues the charge to address inequities in colorectal cancer prevention and care. In conjunction with its industry and advocacy partners, the Alliance is providing free at-home test kits to eligible individuals, financial assistance for colonoscopies as well as expenses associated with screening, including transportation, lodging and lost work wages.
A team of certified patient and family support navigators guide people through the screening process and provide support for those who have received a diagnosis, through treatment and into survivorship.
National Colorectal Cancer Awareness Month provides a timely platform to get the word out about the healthcare disparities facing Black Americans. See this segment featuring the Today show host and Alliance board member Craig Melvin, who lost his brother Lawrence to colorectal cancer.
To find out if you qualify for a free colorectal cancer screening, contact the Colorectal Cancer Alliance helpline at 877-422-2030 or complete the online screening survey.
Here’s why the Alliance is taking action:
– Colorectal cancer kills more people each year—estimated 52,580 in 2022—than every type of cancer except lung cancer; and it is grossly underfunded compared to other cancers.
– The average lifetime risk of developing colorectal cancer is about one in 23 for men and one in 25 for women.
– One in 250 people will get CRC before they turn 49; there will be a 90% increase in CRC for those under age 35 by 2030.
– If caught and treated early, CRC has a 90% survival rate.
– Nearly one in three eligible Americans has not been screened for colorectal cancer.
– Young-onset colorectal cancer continues to be on the rise; rates for people under 55 increased 15% since 2000.
New Report Shows Racism Discourages Black Businesses from Funding
While multiple reports have shown rising interest in financing Black-owned small businesses, a new study shows an underlying problem still remains. According to the “State of Minority Business, March 2022” report by Creative Investment Research, there has been less understanding of the core issues small Black-owned firms face in gaining funding to start or grow enterprises.
The analysis pinpoints why Black-owned firms continue to experience under-performance in accessing capital across the nation’s financial services-industry.
William Michael Cunningham, an economist and owner of Creative Investment Research in Washington, D.C., says those factors include elevated discouragement when applying for financing, low-profit margin industries, and a reported undercount by the U.S. Census Bureau of the number of black owned businesses. He says potential discrepancy can lead to less funding from federal, state, and local agencies to support to those ventures.
Cunningham swears the lack of financing cuts across funding sources including banks, credit unions, venture capital firms, and fintech businesses. The research includes data on exit rates by year and race, the number times black firms re-opened, and the type of financing used.
“We were shocked by the layers of racism, discrimination, and anti-black Black behavior on the part of financial institutions and how that conspired to lower Black business activity,” he says.
“And the fact that policymakers seem to be unaware and unable to make things better for the Black community.”
Why did firms not apply or were hesitant about applying for financing?
“Some 40% of Black firms did not apply for financing because they were discouraged,” Cunningham says.
That number compares to only 12% for white firms, 24% for Hispanic firms, and 22% for Asian firms. Another 13% of Black firms did not apply for financing because they felt they had sufficient resources. Conversely, that number was a whopping 50% for white firms, 27% for Asian firms, and 26% for Hispanic firms. So why such a large gap for Black firms?
“This is the result of continual discrimination and racism repeatedly. You get to the point where you don’t even want to apply because you know you’re going to get rejected,” Cunningham says. His analysis was based on recently issued reports concerning the state of Black businesses in 2022.
Owner race by industry
Black-owned small businesses made 41 cents of every dollar their white peers made in 2014. That number grew to 48 cents in 2019. In contrast, Hispanic firms made 79 cents for every dollar a white firm collected in 2014. The number for Hispanic firms grew to 90 cents by 2019. Cunningham says Black firms start with less money and operate in businesses like low-profit personal services. He says that puts them at a competitive disadvantage to Hispanic and white firms operating in higher-profit areas like construction and high-tech manufacturing. Cunningham’s analysis is based on 30 years of knowledge on Black business conditions along with recent reports.
Number of Black-owned businesses
Cunningham says U.S. Census data show there were an estimated 134,567 Black businesses as of October 2021. But he is confident that is a gross undercount. Cunningham estimates that the number is closer to 900,000 based on his research.
“The problem with the Census number could result in a lowering of financial assistance from federal, state, and local government sources to Black businesses.”
All told, Cunningham says his firm’s report shows that there are still significant reasons why Black firms trail white firms when it comes to revenue and profitability.
“If these statistics remain as they are, then Black businesses will never catch up.”
J. Prince Calls On Powerful Black Artists to Boycott the Grammy Awards
Powerful hip-hop record executive and label owner, J. Prince of Rap-A-Lot Records, has put out a call to arms.
After the Recording Academy canceled the performance of Kanye West at the Grammys after his 24-hour Instagram suspension, Prince wants Drake, The Weekndand Nicki Minaj to boycott the upcoming ceremony.
Prince posted on his social media accounts for artists to skip the Grammy Awards this year and perform in Las Vegas instead. He proposed doing the show at the same exact time the awards show will air.
In a post titled “HIP HOP VS. THE GRAMMY’S” on his Instagram and Twitter accounts, the executive who helped end the Kanye West/Drake beef, explained these artists should consider his plan.
“I’ve been watching the Grammys control and dictate our culture to their benefit up close and personal for the past 30 years. And all the artists, managers and executives would do is complain, but never have the nuts to come together to do anything about it. Even though the latest episode deals with Trevor Noah and the cancelling of @kanyewest, this racist act is so much bigger than them.”
Prince then detailed the master/slave mentality that the Recording Academy incorporates when dealing with Black artists. Explaining the basis of the 13th Amendment of the Constitution where slavery was abolished yet “everyone in the prison system and those that are out of prison that have been convicted of a crime are considered slaves in the United States.”
He added, “This is a ‘slave master punish a niggah mentality and act’ to remind us that no matter how much money we have, we are still niggahs in their eyes. So they cancelled Kanye and discriminated against Drake, The Weeknd, Nicki Minaj and many others over the years. This will only be broken by us uniting our powers to bring about change moving forward.”
Prince wants his Las Vegas special to air on a special network and streaming platform to prove that “ratings will change…when the No. 1 selling genre in music—HIP HOP—comes together because there’s power in numbers.”
HIP HOP VS. THE GRAMMY’S
I’ve been watching the Grammys control and dictate our culture to their benefit up close and personal for the past 30 years that I’ve been in the music business.
7 Landing Page Best Practices to Get More Clients in 2022
Landing pages are integral parts of online marketing for businesses. It’s the first thing potential customers see when clicking ads or search engine result links. The primary purpose of landing pages is converting visitors into customers, whether businesses are selling products, offering services, or generating leads. It’s what convinces visitors to stay or leave.
Creating well-designed, optimized landing pages can increase conversion rates. This article reveals seven landing page best practices to get more clients.
7 landing page best practices for more clients
Several factors make landing pages effective, including design, copy, and offer. These best practices will help design and optimize landing pages to help businesses achieve goals.
Set a clear and specific goal
When creating landing pages, it’s essential to set specific goals. Perhaps the most common goal is to turn visitors into paying customers who will stick around and become brand ambassadors.
Remember that goals can change depending on what needs to be achieved at different business cycle stages. For instance, increasing brand awareness, promoting the flagship product, driving traffic to the website, or creating new leads may be important in the early stages of business.
When setting goals for landing pages, it’s essential to follow the principles of SMART goals, which stand for Specific, Measurable, Achievable, Relevant, and Time-bound. It is easier to measure and keep track of when a goal is specific.
Goals should also be achievable, not abstract aspirations or lofty ambitions. Landing page goals must be relevant to what businesses want to achieve. And finally, a goal should have a set timeframe for completion.
Here are some examples of clear and specific goals for creating a landing page:
– Generate 10,000 high-quality leads per month for three months.
– Increase website traffic by 50% for the month of April.
– Get 3,000 people to sign up for a course membership in two months.
– Increase product sales by 40% using the landing page as the sales funnel.
– Get 30% of site visitors who clicked on the ad to purchase the advertised product.
Put the target audience front and center
Effective landing pages must be designed with the target audience in mind. Businesses can create landing pages that will increasingly convert browsers into buyers by segmenting the target audience and catering to their specific needs and wants.
One way to determine the target audience is to perform market research. This can include studying the current customer base, surveying potential customers, or looking at industry trends.
Once there is a good understanding of the target audience, businesses can design landing pages around pain points. They should provide viable solutions to customers’ problems.
Headlines should be geared toward the target audience, as should the rest of the content. Using different media types such as videos or infographics will also appeal to the target audience.
Optimize website performance
When it comes to online marketing, landing pages are currency. After all, this is where potential customers are directed. So, landing pages must effectively persuade visitors to take a closer look at what’s being offered and take the desired action.
It’s not enough to make websites visually appealing and easy to navigate. Websites must also be optimized to create positive user experiences. Many factors influence how well a landing page performs. But two of the most critical factors are how quickly pages load and how responsive they are on different devices.
A slow page loading speed can negatively impact landing page performance. This is because it’s a significant deterrent for potential customers and can cause them to leave the page before it has even fully loaded. One of the best ways to speed up landing pages is by reducing the size of images.
Additionally, if landing pages are not responsive to mobile devices, businesses will likely lose potential customers browsing from their smartphones or tablets.
Make copy simple and easy-to-understand
When writing copy for landing pages, it’s essential to make them simple and easily understood. Visitors should be able to read through quickly and get information right away.
Here’s how businesses can improve copywriting skills and create content that will resonate with the target audience.
– Use the AIDA (Attention, Interest, Desire, Action) technique. When used in copywriting, it’s a framework to get the reader’s attention, keep their interest, build desire, and prompt action. It can be used on landing pages to create persuasive copy that encourages people to sign up for an emailing list or buy products.
– Use storytelling. Stories that resonate with the target audience are more likely to persuade them to take action.
– Write as people talk. Copywriting is all about making customers understand the message. Short, concise sentences with simple words connect businesses with customers more personally, resulting in more conversions.
– Use active voice. This makes writing more engaging and helps keep the customer’s attention focused.
Grow My Ads has an excellent example of a landing page with a clear message enhanced by adding elements like simple images, bullet points, and a call to action. Another great example is Full Harvest’s page.
Strategically position CTA buttons
Call-to-actions (CTAs) should tell site visitors what businesses want them to do, and it should match up with advertisements. For example, if an ad promises a free trial, the landing page should have a call to action that offers a free trial.
The placement of CTAs is crucial to landing pages and need to be placed in spots where they are most likely to be clicked.
Long-form landing pages benefit when CTAs are at the top or “above the fold,” so visitors don’t have to scroll down to find it. Conversely, shorter pages benefit from CTAs at the bottom, so visitors don’t forget about them.
A good example is Leadhackrs. Multiple CTAs are placed strategically across the landing page of a real estate business.
Let other people vet for the business
Landing pages with strong testimonial presences convert better. Testimonials add social proof to landing pages and help visitors feel more confident in their decision to buy or support your brand. When people see that others have had success with your product, they are more likely to convert.
TimeDoctor does this exceptionally well for their employee-monitoring software landing page. They feature testimonials from individuals, teams, and companies that use their software. The testimonials give site visitors a sense of what the product is like and whether or not it’s worth their time and money.
If businesses want to increase landing page conversion rates, they can include plenty of testimonials from happy customers. This will help persuade visitors to take the next step and help build trust and credibility for the brand.
Make A/B testing a habit
One way to test the effectiveness of a landing page is by implementing A/B testing to find and use the top-performing landing page version.
Test different headlines, images, offers, and sales pitches to see which ones convert best. This can help increase conversion rates, as businesses can pinpoint the elements of the page that are most appealing to visitors and make tweaks accordingly.
Key takeaways
By following the seven best practices discussed in this article, businesses can start creating and optimizing landing pages to get more clients. For starters, businesses must have specific goals. Then, businesses have to make sure the copy is easy to understand and relevant to what’s being offered.
Landing pages should be simple and easy to navigate, with clear CTAs that lead visitors to the next step in their purchase journey. Businesses should also test different versions via A/B testing to see which one best performs. By following these tips, businesses can create landing pages that will attract more clients and boost sales and profit.
